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Petplan launches 12 Days of Christmas campaign

insurance agency Petplan.

LV= in Christmas viral promo

LONDON - LV=, the insurance, pensions and investment group, is launching a festive promo with a...information and insurance quotes, as well as giving players the chance to enter a prize draw to win Wii ...

Sainsbury's Bank extends behavioural email usage

LONDON - Sainsbury's Bank plans to extend its behavioural email strategy to its home insurance...insurance campaign run by customer data company RedEye, which also used behavioural analysis. RedEye ... 's Bank website, whether saving insurance quotes or abandoning them. Emails are sent which encourage re-visiting insurance quotes, or reiterating the benefits of Sainsbury's Bank insurance products. Stephen Paton, e ...

Endsleigh hands digital account to Inbox

LONDON - Endsleigh Insurance has appointed Inbox as its digital marketing agency, as part...Inbox will initially be responsible for developing a new identity for Endsleigh Insurance s online ... closer relationship with customers. Endsleigh Insurance said the appointment was part of its push ... . It is understood that Inbox s appointment will not affect Tamar s existing relationship with the insurance company ...

Yahoo! and eBay to clamp down on phishing attacks

and in the insurance sector. Michael Barrett, chief information security officer at PayPal, said: While the battle ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.