20 May 2011
| by Kim Benjamin
targeted strategies for postal marketing.
In March last year, insurance provider Sun Life Direct ...
24 Feb 2009
| by Noelle McElhatton
details - derived from quotation applications to insurance and credit card companies.
The credit crunch ...
' customers.'
Digital list broker Mailtrack Media sources e-data from car insurers on behalf of client ...
Target market: Insurer Sun Life Direct targets an older, less online market that still responds to direct ...
01 Oct 2008
| by Richard Abbott
out that a car insurer, for example, has a one in 12 chance of reaching a consumer at the right time ...
30 Sep 2008
| by Robert McLuhan
and insurers are also under pressure to be responsible in recruiting customers. The Financial Services ...
are keen to be seen responding to customer concerns about waste and irrelevance. Insurer Norwich Union has ...
(%) budget 1 General insurance 236,161,843 524,804,096 5.34 45.9 2 Credit and debit cards 124 ...
02 Jul 2008
| by Jacquie Bowser
Tilt, which created its own insurance broker brand to conduct the research....The fake brand, called Quote Genie, was positioned as an online insurance broker providing a wide range of home, travel and motor insurance quotes. Quote Genie was advertised in consumer guide Asrecommended Insurance, which was distributed to 600,000 prospects in January 2008. Unique online visitors ...
05 Dec 2007
| by Alex Donohue
insurance and money management. Ideas magazine will be prefixed by the corresponding season in which ...
20 Nov 2007
| by Alex Donohue
of personal data were Google, Facebook, the financial services industry, and the travel and insurance sectors ...
13 Nov 2007
| by Alex Donohue
programme, which offers motorists RAC Roadside Assistance and discounts on insurance packages. The agency ...
13 Jul 2007
| by Alex Donohue
, the recipient had to pay a 20 insured delivery and processing charge and because prizes were distributed ...
02 Jul 2007
| by Alex Donohue
for sixth form pupils, which asked schools across the UK to devise a marketing plan for insurers Direct Line....their accounts, and for potential customers to switch insurers. More than 4,500 sixth form schools across the UK ...