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Brands eye a share of booming digital health sector

-leaders in the health data space,' adds Castell. Clear plans Aviva is a case in point. The health-insurance ...

Sovereign debt crisis lowers global brand values, report claims

was particularly badly hit, with insurance giant Axa losing $1.6bn from its overall brand value. However ...

Digital Radio: On pause for digital switch

insurance brand Swiftcover is in the second year of its sponsorship of Absolute Radio's live-music content ... will air later this year, Swiftcover's branding on Absolute's website drives traffic to the insurer ... insurance. SONY ERICSSON XPERIA X10/GLOBAL RADIO Radio rarely plays a significant role in Sony ...

Sony offers identity theft insurance to online customers

Sony has pledged to insure users of its Qriocity and PlayStation online services against identity...Network and Qriocity customers that includes a $1 million identity theft insurance policy per user ...

Brands cautious of iAd despite Apple rate-cut

, due to the expense involved. Pete Markey, marketing director of insurance brand More Th n, said ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.