19 Dec 1996
marketing. Taylor worked as deputy marketing director for
general insurance on the bank s aborted direct-insurance ...
13 Dec 1996
| by EMMA HALL
, there s an experienced insurance broker
and a sound insurance agreement.
Last week, after two years ...
introduction, Lamb draws attention to the report s major
development - the new production and insurance briefing specification
(PIBS) which, for the first time, aims to spell out the division of
insurance ...
13 Dec 1996
| by ANNE-MARIE CRAWFORD
The insurance company, Royal Sun Alliance, has unveiled a pounds 5
million campaign introducing...The insurance company, Royal Sun Alliance, has unveiled a pounds 5
million campaign introducing its new name, despite the fact that it has
not yet finalised which advertising agency will run the account.
Arc Advertising, which handled Royal Insurance s ads, created the
campaign. It uses ...
13 Dec 1996
| by GORDON MACMILLAN
. This
could, for instance, include an insurance company providing an online
quote service that is linked ...
13 Dec 1996
Belgium gets Attitudes
Attitudes Public Relations is tipped to win the PR account from
insurance ...
13 Dec 1996
Royal and Sun Alliance see incumbents
The recently-merged Royal and Sun Alliance Insurance Group last week saw
presentations from Shandwick Consultants and Brunswick PR. Before the
merger Shandwick worked for the Royal while Brunswick handled Sun
Alliance.
Lebus to quit Dewe Rogerson ...
13 Dec 1996
| by BRENDAN LLEWELLYN
and falling
popularity and face competition from building societies, direct bankers,
insurance companies ...
, but lends and takes
deposits.)
Background in insurance broking. With his formidable competitive ...
the
UK s long-term insurance market lender. Its heritage and huge salesforce
( man from the Pru ...
12 Dec 1996
| by PATRICK BARRETT
Norwich Union has appointed David Sims as group head of marketing as
part of the insurance group...Norwich Union has appointed David Sims as group head of marketing as
part of the insurance group s preparations for its expected stock
flotation next year.
Sims, currently marketing director at Allied Dunbar, will take up his
post early next year and oversee all the company s marketing.
Norwich ...
12 Dec 1996
the pounds 5.3bn merger of Royal Insurance and
Sun Alliance earlier this year....it aimed to
build a powerful new brand. Royal Insurance and Sun Alliance are strong
brands ...
12 Dec 1996
| by ANNA GRIFFITHS
: A private
health insurer may not sponsor a modern UK medical drama.
In October 1994 ...