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THIS WEEK: BRIEFS

Star role Insurance company Eagle Star is to recruit a director of marketing communications as part of a drive to raise its brand profile. The appointee will be responsible for advertising and brand development and will report to marketing director Steve Wigzell. Vodafone MD ...

NEWS: HOTLINE

to be working on a campaign for Royal Sun Alliance, the newly merged insurance company. Mike Jones, head ... Insurance account, while Leagas Shafron Davis looked after the pounds 10 million Sun Alliance account ...

SUPPLEMENT: EXHIBITION EFFECTIVENESS AWARDS; EXHIBITORS’ SILVER AWARDS: Best individual stand design sponsored by Exhibitgroup

insurance into mortgages and home protection. As a result, the big red phone brand featured ...

THIS WEEK: BRIEFS

. Toy dog story The latest ad campaign for Churchill Insurance from Leo Burnett has generated ... July. Smee is head of life insurance at the Association of British Insurers. Guide ...

INFORMATION TECHNOLOGY: Tapping into the data revolution

divided into six key business units: card, retail banking, insurance, life We could see that we had ...

THIS WEEK: Big names back BT info kiosks

focus section. A range of other advertisers, such as Landmark Insurance, have signed up ...

CUSTOMER LOYALTY: Plastic power

to compete in the financial services heartland. In a smart environment, Shell car insurance or Tesco ...

THIS WEEK: STOP PRESS

, lending, current accounts, business banking, savings and investment, life insurance and pensions and general insurance. A spokeswoman for Lloyds/TSB refused to comment on how many redundancies the shake ... for pounds 6m this week, after out-bidding Endsleigh Insurance. American Express has appointed John ...

THIS WEEK: STOP PRESS

an ad campaign in support of the title. GRE has bought up RAC Insurance brokers for pounds 50m and will take over the marketing of the RAC brand for all of its insurance services and roadside assistance ...

ADVERTISING: BRIEFS

health insurer since running ads on Meridian TV, according to a Gallup poll. The ads, created ...

 

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