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Direct phone insurance may have lost its initial shock value but the launch of help shows...Direct phone insurance may have lost its initial shock value but the launch of help shows ... insurance and direct no longer produces the magical effect it once did. In those far-off heady days ... % telephone-based kind of insurance was pretty startling. Today, direct insurers are ten a penny ...
this financial services market with 11% of the critical illness sector and 12% of permanent health insurance ... from 69% to 83% and the company has gone from being the seventh largest insurer in terms of new ...
& General is planning to launch new motor insurance products targeting women drivers as part of a continuous four-year direct marketing push for the motor insurance division. Target Direct has been ...
bookings - and products from car insurance to PEPS are on offer in a financial field which is, he says ... onto the airwaves last year with a pounds 2m motor insurance campaign, in the words of sales ... quite what we anticipated. The Stalwart Insurance Group had high hopes for its first foray ...
and insurance. In travel, they d be different for family holiday camps against Mediterranean villas ...
Legal & General recently entered the crowded private medical insurance (PMI) market with Lifetime
The Prudential s head of advertising, Dominic Owens, has walked out, claiming the insurance giant...The Prudential s head of advertising, Dominic Owens, has walked out, claiming the insurance giant s marketing has lost direction. Three other senior marketers have also left the company. The departures come as managing director Keith Bedell-Pearce, continues his search for a board-level marketing ...
Martin Wilding, Creative director, Black Cat My N reg company motor cost eighteen hundred quid; fully comprehensive insurance is seventy quid a year, and the price of the road fund licence wouldn t even buy our small creative department a round. It does negligible damage to the environment ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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