NEWS: Sermon returns to Shandwick fold
27 Sep 1996 | by STEVE BEVAN
insurance broker, and Wrightson Wood Associates, an executive search consultancy. He will also ...
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Private view
27 Sep 1996 | by GREG DELANEY
I felt watching Eagle Star s attempt to sell me home insurance, but then, that s what they wanted me to feel because they ve built a whole campaign on the simple premise that home insurance ... caption tells us that home insurance is about as interesting but could we please ring this number ...
NEWS: HOTLINE
27 Sep 1996
. The business is expected to be rebranded next year to incorporate Frizell Insurance, the direct insurance ...
NEWS: Mortimer scoops Direct Line’s pounds 13m
27 Sep 1996 | by HARRIET GREEN
of alternatives. Hoare added that TBWA was currently on the shortlist for a rival insurance client ...
INTEGRATED: ON THE RECORD
27 Sep 1996 | by MICHELE MARTIN
, retail or health insurance. Tell me more. It s a truly integrated launch and we ve ...
THIS WEEK: BRIEFS
26 Sep 1996
Gay insurance push...Gay insurance push An independent financial adviser is launching a flyposter campaign attacking insurance companies for their high premiums for gay people. Massow, a subsidiary of IMA ... about and Perhaps you shouldn t ring the Royal , to offer independent advice on insurers ...
ADVERTISING & PROMOTION: ADWATCH
26 Sep 1996
/Zenith 56 16= (-) Royal London Insurance FCB/Optimedia 56 18 (-) Kellogg ...
SUPPLEMENT: SALES PROMOTION; Who needs cash?
26 Sep 1996 | by ROBIN COBB
Insurance contributions on their value that would be the case with cash. Many issuers track where ...
THIS WEEK: Norwich seeks group director
26 Sep 1996
Norwich Union is to pull together the marketing for its four operating companies and is hunting for a group marketing director to oversee the operation in the run-up to its expected flotation next year. The insurer is in the early stages of recruiting for the senior role, which ...
ANALYSIS: PUBLIC AFFAIRS; Film giants snap at each other’s heels
20 Sep 1996 | by DANNY ROGERS
, insurance and semi- conductor products. It is a war fought on many fronts, including an increasingly ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
