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INCENTIVES: What about the workers? - Staff incentive schemes can be a vital strand of a company’s marketing plan if morale is boosted and employees are motivated, writes Julie Bird

schemes for many companies, including the Automobile Association, Royal Insurance, Mercury Paging ...

Supplement on Public Relations: Payments survey - Rethinking the rules/Flat fees, retainers, hourly rates, payment by results - just how do clients pay for their public relations these days? To answer this important question, Marketing held a survey among

of the individuals, but other overheads, such as national insurance and pensions, secretarial and clerical ...

CRAFT: NEWS IN BRIEF

video whose credits include spots for AA Home Insurance, Mazda, Equity and the COI. Mills has dissolved...Lambie-Nairn Directors has signed Nicola Mills, a director with a background in graphics and music video whose credits include spots for AA Home Insurance, Mazda, Equity and the COI. Mills has dissolved her own company, Sensuous, to join Lambie-Nairn. ...

TBWA Simons to introduce Virgin One

had been earmarked for advertising its Peps, insurance and pensions products over the coming year ...

LIFESTYLE: HOW TO LIVE THE GOOD LIFE - From the shared flat in Fulham and rows over the washing up, to growing vegetables and regaling Hampshire pals with tales of the glory days, Damian Lanigan charts the hard struggle adfolk face when it comes to findin

pounds 2,220.00 (inc. insurance, bills etc) SAVINGS Exc pension pounds 0 ...

Honda hires men who drove badly for TV campaign

without insurance or an MOT. The 40-second ad, directed by Clunes, will air on Friday night ...

CU reduces agency PR after in-house growth

Insurer Commercial Union has parted company with Edelman, its PR agency of ten years, after...Insurer Commercial Union has parted company with Edelman, its PR agency of ten years, after doubling the size of its in-house PR department. But the company has invited four agencies ... in in the summer from insurance firm Bains. Since then three extra PR officers have joined the department ...

MEDIA: FOR THE RECORD

, including life insurance, pensions, mortgages and home and motor insurance. PPL will work alongside ...

HOTLINE

Insurance s pounds 4 million advertising review. The move follows GGT s withdrawal from the pitch against ...

ADWATCH: The weekly analysis of advertisement recall in association with Yellow Pages

57 14= (6) Direct Line Mortimer Whittaker O Sullivan/ Home Insurance ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.