26 Sep 1997
| by MICHAEL KAVANAGH
Insurance company Royal and Sun Alliance is launching a customer
magazine, MAGAZINE through BLA...Insurance company Royal and Sun Alliance is launching a customer
magazine, MAGAZINE through BLA publishers. It will be mailed to the
company s client database.
...
26 Sep 1997
| by CLAIRE BEALE
Lloyds-TSB is joining forces with the car retailer, the Car Group,
to launch a car insurance...Lloyds-TSB is joining forces with the car retailer, the Car Group,
to launch a car insurance ...
to spearhead a new market in the car
insurance field.
Approximately four million used-car transactions ...
itself as an insurance comfort blanket for
buyers and an added sales point for people selling a used ...
26 Sep 1997
| by ANNA GRIFFITHS
recently the chief financial officer of the UAP insurance company,
before which he had a varied career ...
25 Sep 1997
| by DAVID SUMNER-SMITH
been learned. In a joint Channel 4/AA Insurance
presentation at UK Direct, C4 s business development ...
, think
again. Peter Fisher, the general manager for product marketing at AA
Insurance, set out to demonstrate the different media strategies of six
direct-sell car insurers - the AA, of course, plus Admiral ...
25 Sep 1997
| by DRAYTON BIRD who runs the Drayton Bird
Insurance company Liberty Risk Services is launching a
business-to-business direct marketing...Insurance company Liberty Risk Services is launching a
business-to-business direct marketing campaign, through Bristol-based
WWAV West, which won the account in a competitive pitch. The campaign
will include direct mail and business inserts.
...
25 Sep 1997
| by DRAYTON BIRD who runs the Drayton Bird
s in Germany, but
the agency is currently without a major high street bank or insurance
company in the UK.
...
25 Sep 1997
| by PATRICK BARRETT and JULIAN LEE
PPP healthcare is planning to launch health-check shops on the high
street, as part of its plan to sell private medical products to a
broader set of consumers.
The firm, previously known as Private Patients Plan, has spent over
pounds 30m on ads through M s range of insurance
products ...
25 Sep 1997
| by DANNY ROGERS
next year.
It is likely to become a vital plank in the insurer s strategy to
rebuild a ...
equivalent of the Tour de France
and is committed to a four-year sponsorship deal.
The insurer ...
19 Sep 1997
million of business this month, including
the launch of an insurance company, Winterthur....Clilverd Booth Lockett Makin, the regional media arm of BLM in
London, has scooped pounds 4 million of business this month, including
the launch of an insurance company, Winterthur.
CBLM picked up the pounds 2 million Winterthur Life business, a sister
company to Churchill Insurance ...
19 Sep 1997
| by KAREN YATES
assignment to relaunch the UK s
second-largest insurance group, the Commercial Union....million assignment to relaunch the UK s
second-largest insurance group, the Commercial Union ...
s
profile grows in the area of life insurance products rather than general
insurance. However, Hall said ...
.
Duckworth Finn has worked with CU in the recent past on the abortive
launch of Future, a direct insurance ...