10 Dec 1999
| by LISA CAMPBELL
Well-dressed pets could become commonplace following Saatchi s appointment to the pounds 15 million Pet s Pyjamas
account.
Pet s Pyjamas is Europe s first home-shopping company for animal lovers,
offering items from clothes, food and accessories to insurance.
The agency has been ...
04 Nov 1999
| by ALEXANDRA JARDINE
Value clothing group Matalan is in talks with leading London ad
agencies about a TV campaign to increase awareness of its brand. The
group plans to become the UK s second-biggest clothing retailer, behind
Marks to expand into financial services, such
as loans and insurance for cars and pets ...
17 Sep 1999
| by CAROLINE MARSHALL
-functional and user-friendly. Insurance and finance
information is all here along with masses of relevant ...
02 Sep 1999
marketing manager at GAN and Lombard
Insurance Groups. Prior to this he was marketing manager for Lombard
Insurance Group.
Will Herschel-Shorland has been promoted to general manager of the
advertising ...
26 Aug 1999
| by ANNE-MARIE CRAWFORD
of direct marketing at Orange.
Insurance company Cornhill has still to decide whether to withdraw ...
19 Aug 1999
| by ALEXANDRA JARDINE
monitored by Sportscan, the
finance/insurance industry has the greatest number of deals, with
166 ...
18 Jun 1999
| by ELEANOR TRICKETT
THE BUYER Eleanor Trickett
So far in this series, the editor of Campaign Direct , Eleanor Trickett,
has tested bank accounts, cars, insurance quotes and all manner of
grotty things. This month, she decides it s time for some fun, and goes
shopping.
Flicking through The Independent one ...
30 Apr 1999
| by CATHERINE MONK
the attitude of the
brand.
Kershaw also admires Virgin Direct s life insurance mailing by BBH
Unlimited, formerly Limbo, for livening up the insurance market. The
mailing uses simple and bold colour ...