to remove filtersDIRECT BRIEFS: Close Premium Finance launches mailing campaign
12 Dec 2002
Close Premium Finance, the company insurer, has launched a mailing campaign targeting key brokers
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DIRECT BRIEFS: IQ Business hires EHS Brann
12 Dec 2002
campaign, as well as activity through third party partners such as AON Insurance, The Association
MEDIA CHOICE: Till receipts
12 Dec 2002 | by BRIAN GIBB, Director, Promotional Risk Management
-selling other services (up to 25% off car insurance through Sainsbury's Bank), selling the space for promotions ...
MARKETING MIX: Brand manager of the week - Guillaume Lefevre, Michelin
12 Dec 2002
. He has strong human belief, he is intelligent and a team leader of the biggest insurance group ...
AGENCY 2002: Customer Publisher of the Year - John Brown Citrus
12 Dec 2002
staff mag Team Safeway, Royal London Insurance's employee magazine and the World Economic Forum magazine ... Institute of Insurance. After no new wins for three years, these were won in quick succession and have ...
AGENCY 2002: PR Agency of the Year - The RED Consultancy
12 Dec 2002
. For the upmarket insurance company Hiscox, the aim is to increase coverage in mainstream news pages and programmes. The approach is lifestyle, not insurance. A viral e-mail campaign on Valentine's Day, offering to help ...
AGENCY 2002: Telemarketing Agency of the Year - BeCogent
12 Dec 2002
, with an outbound campaign to raise awareness of the benefits of private health insurance. One project this year ...
AGENCY 2002: Media Agency of the Year - Naked
12 Dec 2002
insurer AMP. Maintaining its record of last year, it did not lose any major business this year. MediaCom ...
2002 IPA EFFECTIVENESS AWARDS: BRONZE AWARD - POST OFFICE
05 Dec 2002
change services and a secondary focus on travel insurance. Both services had been available at Post ... insurance policies also reached an all-time high. POST OFFICE Campaign: What a good idea! Agency ...
BEWARE, PROMISCUOUS CLIENT
05 Dec 2002
to film a TV ad for the Daily Express, while dot-com insurance brand Esure is currently running TV ads ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
