to remove filtersBRANDING BRIEF: Post Office Insurance Society appoints Medialab
18 Dec 2003
Post Office Insurance Society has appointed design agency Medialab to redesign the range
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DIRECT BRIEF: Peugeot relaunches insurance offer
18 Dec 2003
Peugeot is relaunching its insurance offer with a redesigned brand identity for its customer
MEDIA: Direct Line ties with C4 property programmes
18 Dec 2003 | by Poppy Brech
campaign. Direct Line is best known for motor insurance but, says group marketing director Jim Wallace, the 4Homes sponsorship will be used to promote the company's home-related products, including insurance ...
MEDIA BRIEF: Petplan reappoints Mediamark Publishing
11 Dec 2003
Petplan, the pet insurance provider, has reappointed Mediamark Publishing to produce its customer
AA rejig prompts hunt for marketing director
11 Dec 2003 | by Sam Solley
services products, incorporating the AA's insurance and lending businesses. Managing director of AA Insurance Services Andy Briscoe is leaving the company after his role was axed in the restructure. Briscoe ... then appointed Rapier to AA Insurance Services' below-the-line account in December 2001. In November 2002, she ...
AA's Salmon promoted to head financial services division
05 Dec 2003 | by Claire Billings,
The restructure is aimed at raising the profile of some of the Centrica-owned company's lesser known services such as insurance and loans, and motoring services such as Tyre Fit. Salmon will oversee all the financial services. Former managing director of AA Insurance Service Andrew Briscoe ...
EHS Brann asked to defend place on AA's roster
17 Nov 2003 | by Staff,
takes care of the latter, producing the marketing for AA's insurance, loan and vehicle inspection ...
CAMPAIGNS: esure survey drives sales of home arm - Consumer PR
14 Nov 2003 | by Ray Philpott
Client: esure Home Insurance PR Team: In-house Campaign: White Elephant Gadgets Timescale...insurers. However, although it has a high-name recognition for its motor insurance products - thanks ... home insurance business, despite the fact that it was initially piloted back in September 2001 ... insurance offering and, in doing so, to increase the number of customer enquiries for quotes. Strategy ...
CLOSE-UP: NEWSMAKER - Bupa's quiet revolutionary values its compassion
14 Nov 2003 | by Rachel Gardner
traditional mainstay of medical insurance, its market share had dropped from 60 per cent, established during its supremacy in the mid-80s, to 39 per cent in the late-90s. Insurance brands including Norwich ... for private medical insurance. Moreover, since Gooding took the helm, turnover has increased significantly ...
Esure continues to use Michael Winner to front its ads
13 Nov 2003
Esure, the Peter Wood and HBOS Insurance joint venture, continues to use Michael Winner to front
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
