Newsquest regional boss Robinson steps down
20 Dec 2004 | by MediaWeek
.” Alongside his newspaper career, Robinson has worked in the music business and insurance markets plus a stint ...
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The 10 Top Turkeys of 2004
22 Dec 2004
insurance: "The juxtaposition of smug rich white male with placard-waving blonde still makes us want to burn ...
Google gets US clearance on AdWords trademark trigger
17 Dec 2004 | by Daniel Farey-Jones,
searches for trademarked words after insurance firm Geico lost its legal battle to halt the search giant
The Annual 2004: The Year in ... Research
17 Dec 2004
than just a private medical insurer. 8. Volkswagen Diesel VW had to admit diesels are seen ...
Partners Andrews Aldridge named agency of the year
16 Dec 2004
on rival the AA. Partners also picked up Lloyds TSB's £7m insurance account, having already worked on its utility and telecom sub-brand, Ideal. To gain the insurance business Partners had to pitch against ... and travel insurance, and Partners' appointment reflects Lloyds' shift in emphasis away from advertising to a ...
McCann Erickson wins pitch for Co-op brand strategy
15 Dec 2004 | by Staff,
membership programme, which incorporates its financial services and funeral and insurance brands. That pitch ...
Adwatch of the year: Adwatch stars of 2004
15 Dec 2004
with the insurance-buying public. The brand made slow progress until last year when new owner Royal Bank ... on to TV for home insurance and loans, and press for travel, life, pet and breakdown cover. The year has ...
Churchill to hand £10m direct task to EHS Brann
15 Dec 2004 | by Ben Bold,
LONDON - Churchill Insurance is poised to name EHS Brann as its first dedicated direct marketing...The Royal Bank of Scotland-owned insurer is increasing its spend to capitalise on the popular ... of the brand's strategy to increase market share by improving the cross-selling of home and car insurance ... nodding dog. The insurer claims to have sold more than 20,000 official models in the past year. A ...
Churchill to hand £10m direct task to EHS Brann
15 Dec 2004 | by Ben Bold
Churchill Insurance is poised to name EHS Brann as its first dedicated direct marketing agency...The Royal Bank of Scotland-owned insurer is increasing its spend to capitalise on the popular ... of the brand's strategy to increase market share by improving the cross-selling of home and car insurance ... nodding dog. The insurer claims to have sold more than 20,000 official models in the past year. A ...
Radiowatch: British Airways - 'Wine'
15 Dec 2004 | by Nick Gracie, Associate director, Carat
and insurance, growth of budget carriers, global terrorism and powerful unions all combining to cause problems
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