to remove filtersHeinz and M&S win awards at the UK's 'branding Oscars'
16 Jul 2004 | by Staff,
; Direct Line for car insurers; and Halifax for finance. TNS Media Intelligence surveyed 275 consumers ...
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Starcom MediaVest picks up £10.5m Harvey's account
24 Aug 2004 | by Jules Grant,
to work with the furniture retailer after insurance company Trading Indemnity refused to provide credit insurance for Harvey's media spend. Rathbone Media was the incumbent on the media assignment and Soul ...
Ofcom prevents Mates TV tie-up
07 Jul 2004
's insurance brand for women, as a replacement. Mates said it was disappointed with the ruling. 'We find ...
Campaign: Insurance stunt boosts Somerfield wines - Consumer PR
21 May 2004 | by Donna Werbner
and spirits turnover, so the PR team suggested that Somerfield should insure her taste buds, a move that would ... the idea on board and insured Mount's taste buds for £10m, making them some of the world's highest insured ... -part insurance and quirky facts were used to embellish press releases. With Marlene Dietrich, Betty Grable ...
Campaign: Second Opinion
21 May 2004
appealed to the tabloids, while the slightly more serious aspects of Mount's insurance policy worked ...
MediaCom refers ITV ad contract renegotiation to Ofcom
25 Feb 2004 | by Colin Grimshaw,
LONDON - MediaCom clients Boots and Churchill Insurance have become the first advertisers to have...and Churchill Insurance accounts, MediaCom promised to extract better terms from ITV. The broadcaster is also ... sufficient capacity on these channels. MediaCom, whose clients include Prudential Insurance, Direct Line ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
