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McCann Erickson wins pitch for Co-op brand strategy

membership programme, which incorporates its financial services and funeral and insurance brands. That pitch ...

Adwatch of the year: Adwatch stars of 2004

with the insurance-buying public. The brand made slow progress until last year when new owner Royal Bank ... on to TV for home insurance and loans, and press for travel, life, pet and breakdown cover. The year has ...

Churchill to hand £10m direct task to EHS Brann

LONDON - Churchill Insurance is poised to name EHS Brann as its first dedicated direct marketing...The Royal Bank of Scotland-owned insurer is increasing its spend to capitalise on the popular ... of the brand's strategy to increase market share by improving the cross-selling of home and car insurance ... nodding dog. The insurer claims to have sold more than 20,000 official models in the past year. A ...

Churchill to hand £10m direct task to EHS Brann

Churchill Insurance is poised to name EHS Brann as its first dedicated direct marketing agency...The Royal Bank of Scotland-owned insurer is increasing its spend to capitalise on the popular ... of the brand's strategy to increase market share by improving the cross-selling of home and car insurance ... nodding dog. The insurer claims to have sold more than 20,000 official models in the past year. A ...

Nationwide squares up to banks in £5m activity

charges. The first four executions focus on car insurance, currency exchange, the disparity between ...

Associated revamps financial website This is Money

insurance, tax and pensions to savings accounts, mortgages, loans and credit cards. Users will be able ...

Special Report: Direct Marketing - Client Champions

're seeing better results because of it." Like ntl, the car insurer Green Flag, part of the Royal Bank ...

Combined Insurance boosts team with key appointment

LONDON – Combined Insurance has hired industry veteran Tim Thirlway to take on the new role...manager. Nigel Brittle, Combined Insurance sales marketing director, said: "Tim will play a key role ... Insurance in this decade." If you have an opinion on this or any other issue raised on Brand Republic ...

Profile: Charles Naylor, chief communications officer, Credit Suisse Group

that it will sell insurance arm Winterthur and scrap First Boston from the name of iconic investment banking arm

Superbrands case studies: Egg

online bank in the world, providing banking, insurance, investments and mortgages through its Internet ...

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