Careers: What's it really like inside - IBM
21 Dec 2005
everything from computers and software to magazines and phones, home insurance to helicopter lessons. Any ...
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Opinion: Marketing Society - Resurrection of a salesman
21 Dec 2005 | by Tod Norman, a partner at Watson Phillips Norman and a member of The Marketing Society
insurance? What I am about to say, though, will annoy a lot of direct practitioners: I think direct ...
Co-op Financial Services hires KXEN for data work
20 Dec 2005 | by by Joe Lepper
According to CFS, it brought in KXEN as it wanted technology that was useable by its own staff with only minimum training. CFS is the holding company for The Co-operative Bank and Co-operative Insurance Society, and provides financial services to both organisations. CFS customer insight manager ...
Finance tops cost-per-click list as dating expense rises
19 Dec 2005 | by by Sam Matthews
The data, compiled from August to November by The Search Works across the 20 most popular CPC keywords, revealed that finance is the most expensive sector with "home insurance" topping the analysis ... keywords dropped dramatically. For example, "car insurance" was down a massive £2.82 from an original high ...
Make the copywriter telepathic with an away day
16 Dec 2005 | by by John Watson
passionate about china figurines, book clubs or home insurance plans, but at least you will be a rich one ...
Stelios takes on insurance rivals in viral hunter game
16 Dec 2005 | by by Joe Lepper
easyMoney car insurance service, in which he hunts down rival insurers....The game, called 'Insurance Hunter', has been developed by digital marketing firm Kerb and goes ... s driving game 'Spy Hunter' and features familiar icons of insurance rivals, including Direct Line's red phone and Churchill Insurance's bulldog. Jim McNiven, Kerb managing director, said: "We pulled ...
Careers: Salary Snapshot - Product manager
14 Dec 2005
insurance. BASIC SALARY BY COMPANY SIZE No of employees Ave salary (pounds ...
Agency of the Year 2005: Contact Centre Agency of the Year - CPM
14 Dec 2005 | by Robert McLuhan
Insurance, where he headed its Contact Centre Strategy group. MM Teleperformance has been one ... Insurance, where it used profiling techniques to find prospects that best matched existing customers ...
Agency of the Year 2005: Direct Agency of the Year - Tullo Marshall Warren
14 Dec 2005 | by Ed Kemp
of the year was AA Breakdown, but it continues to work for AA Insurance and AA Loans. The AA has experienced a ...
Agency of the Year 2005: Digital Agency of the Year - Agency Republic
14 Dec 2005 | by Ben Carter
most successful new business year, increasing its digital billings by 83% and adding Zurich Insurance ...
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