05 Aug 2005
. Axa is hoping to build on a successful 2004, when the French insurer
posted net profits of 13 ...
25 Jul 2005
services including credit and charge cards, currency operations, travel insurance, personal loans, online ...
, offers travel and entertainment benefits including 'bump-proof insurance', which offers Cardmembers ...
10 Jun 2005
Project: Little Bill
Client: Jonathan Hewitt, project director, Sainsbury's Bank Car
Insurance ...
insurance product with a ú15 million advertising push.
To help raise awareness of the competitiveness ...
motorists can save by taking out car insurance with Sainsbury's.
Sainsbury's Bank, a joint venture ...
05 May 2005
Q: Which of the following TV commercials do you remember seeing
recently?
Last Brand Agency/TV buyer %
week
1 (-) Asda Publicis/Carat 67
2= (-) Twinings Leagas Delaney/ZenithOptimedia 63
2= (-) Privilege Motor
Insurance M C Saatchi/MediaCom 63
4 (10=) McDonald's Leo Burnett ...
15 Apr 2005
The Churchill car insurance campaign provoked more column inches than any other ads in March
08 Apr 2005
to negotiate you a better deal on your motor insurance. It's very run-of-the-mill stuff - dark, over ...
's trying to allude to Spooks, but insurance is not that interesting.
Not as memorable or as easy ...
, AA Insurance
Brief: Relaunch the AA's car insurance
Agency: Rapier
Writer: David Prideaux ...
24 Mar 2005
, the less I'd have to pay for medical insurance. Damn. Perfectly good proposition. But surely direct mail ...
18 Mar 2005
Team
Client: David Tyers, head of marketing, AA Insurance
Brief: Relaunch the AA's car insurance ...
Exposure: National TV, press, radio, direct
THE LOWDOWN
The AA sold one million car insurance ...
seeking to relaunch its insurance service with two TV ads, "launch" and "demands", which feature the "AA ...
09 Mar 2005
the insurance paper trail and the supply terms and conditions.
What is not so easy for Premier to control ...
as for its insurers.
REMEDY
- Make your food simpler and eliminate additives. Less complicated food ...
04 Mar 2005
| by Jeremy Lee
was appointed last week to AA's loans, insurance and roadside businesses. ...