21 Dec 2006
| by by Joanne Payne
LONDON - Churchill Insurance is launching an online campaign for the festive season with a viral...to its homepage .
This latest viral, at elfattack.com , highlights what the insurer says is its "continued pursuit to position itself as an innovative online insurer".
In August this year, the company ...
the cursor keys to throw snowballs at the naughty elves. Churchill, the insurer's iconic nodding dog, also ...
20 Dec 2006
Those in companies with 101-200 employees are paid most, earning £36, 450; those in the smallest firms earn least. Half of marketers in
this role have health insurance and 16% drive a company car, which is
most likely to be a Honda.
SALARY BY COMPANY SIZE
£1-10 employees ...
20 Dec 2006
| by Robert McLuhan
that customers are six times less likely
to churn if they have invested in service insurance. The death ...
20 Dec 2006
| by Ed Kemp
's fourth-biggest insurer
planning to increase its spend further in 2007, it should become even
more ...
15 Dec 2006
| by by Natalie Paris
McLaren signed a five-year sponsorship deal with Spanish bank Banco Santander in October and recently unveiled a partnership with Spanish insurance firm Mutua Madrilena.
Aigo's logo will grace the cars and race suits of two-time world champion Fernando Alonso, who joins McLaren from Renault ...
14 Dec 2006
| by by Staff
and the Department for Transport, among others.
In the case of Shelia's Wheels, Carat had to convince the insurer ...
14 Dec 2006
| by by Staff
, don't forget, Fallon is the agency that killed off Lucky the Dog in a genre-defying insurance campaign ...
13 Dec 2006
Insurance, where she was privilege business manager. Other previous roles have included a stint at MBNA.
13 Dec 2006
More Th>n is looking to add a legal-advice division called More Th>n Legal. At present, the insurer
13 Dec 2006
AVERAGE PROFILE
Age 43
Salary £73,750
Company car 24%
Typical model Alfa Romeo 156
Health insurance 63%
Life assurance 4 x salary
Source: CIM/CRONER REWARD (01785 813566)
The average marketing director is educated to degree level ...