to remove filtersAgency of the Year: Contact Centre Agency of the Year - LBM
20 Dec 2006 | by Robert McLuhan
that customers are six times less likely to churn if they have invested in service insurance. The death ...
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Careers: Salary snapshot - Marketing executive
20 Dec 2006
Those in companies with 101-200 employees are paid most, earning £36, 450; those in the smallest firms earn least. Half of marketers in this role have health insurance and 16% drive a company car, which is most likely to be a Honda. SALARY BY COMPANY SIZE £1-10 employees ...
Agency of the Year: Direct Agency of the Year - Kitcatt Nohr
20 Dec 2006 | by Ed Kemp
's fourth-biggest insurer planning to increase its spend further in 2007, it should become even more ...
People moves: More Than Group
13 Dec 2006
Insurance, where she was privilege business manager. Other previous roles have included a stint at MBNA.
News brief: More Th>n looks to add legal-advice division.
13 Dec 2006
More Th>n is looking to add a legal-advice division called More Th>n Legal. At present, the insurer
Careers: Salary snapshot - Marketing director
13 Dec 2006
AVERAGE PROFILE Age 43 Salary £73,750 Company car 24% Typical model Alfa Romeo 156 Health insurance 63% Life assurance 4 x salary Source: CIM/CRONER REWARD (01785 813566) The average marketing director is educated to degree level ...
Brand Health Check: High-street travel agents
13 Dec 2006
process, from flight bookings to travel insurance. However, the spread of broadband, the appearance ...
More Th>n abandons 'Normal is great' strategy.
06 Dec 2006 | by by Jeremy Lee
LONDON - More Th>n, the Royal & SunAlliance-owned insurance brand, is dropping the 'Normal is great...director, was parachuted in as his boss. Scaife later joined Post Office Insurance as marketing director ... , but the agency parted company with the insurer one year later and the creative idea was subsequently adapted ...
Brit Insurance partners Test grounds in four-year deal
29 Nov 2006 | by by Staff
LONDON - Brit Insurance has increased its investment in English cricket by becoming the official...The company, which has agreed a four-year deal, will be entitled to perimeter branding and revolving billboards at Test matches and one-day internationals. The Test Match grounds include Headingley, Edgbaston, Old Trafford, Trent Bridge and Chester-le-Street. Earlier this year, Brit Insurance ...
Power 100: Next Generation 2006
29 Nov 2006
of econometric modelling to brand architecture. Career highlights include relaunching Privilege Insurance in 2004 ... overseen an overhaul of the insurance brand, he has now transferred his skills to the mobile sector ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
