21 Dec 2006
| by by Joanne Payne
LONDON - Churchill Insurance is launching an online campaign for the festive season with a viral...to its homepage .
This latest viral, at elfattack.com , highlights what the insurer says is its "continued pursuit to position itself as an innovative online insurer".
In August this year, the company ...
the cursor keys to throw snowballs at the naughty elves. Churchill, the insurer's iconic nodding dog, also ...
15 Dec 2006
| by by Natalie Paris
McLaren signed a five-year sponsorship deal with Spanish bank Banco Santander in October and recently unveiled a partnership with Spanish insurance firm Mutua Madrilena.
Aigo's logo will grace the cars and race suits of two-time world champion Fernando Alonso, who joins McLaren from Renault ...
14 Dec 2006
| by by Staff
and the Department for Transport, among others.
In the case of Shelia's Wheels, Carat had to convince the insurer ...
14 Dec 2006
| by by Daniel Farey-Jones
LONDON - Online-only car insurance firm Swiftcover has appointed digital marketing services company...The insurer launched in mid-2005 with a £12m marketing budget and a positioning that poured scorn on call centres. It is aiming to ramp up its sales significantly in 2007.
Mailtrack has been appointed ...
their car insurance over the internet.
Tina Shortle, marketing director at Swiftcover, said: "Email is a ...
07 Dec 2006
| by by Joe Lepper
While at BT, he was responsible for web analytics for BT's online activity and his previous roles include a stint as web development manager at Telewest. A priority for Ash in his new role will be to develop digital activity for three of the firm's clients, insurer Hiscox, Vue Cinemas and serviced offices ...
06 Dec 2006
| by by Alex Donohue
, Marc Nohr, Vonnie Alexander and Jeremy Shaw. It recently landed Aviva's £20m motor and niche insurance ...
01 Dec 2006
| by by Amy Dry
CFS, the umbrella brand for The Co-operative Bank, The Co-operative Insurance Society and internet bank Smile, will provide content and support to the website ethical-junction.org .
Its support for the site builds on the brand's well-known ethical stance, which includes its ethical banking policies ...
30 Nov 2006
| by by Joanne Payne
for respondents remained sporting success. When insurance company AIG signed a £56.5m, four-year shirt sponsorship ...
29 Nov 2006
| by by Staff
LONDON - Brit Insurance has increased its investment in English cricket by becoming the official...The company, which has agreed a four-year deal, will be entitled to perimeter branding and revolving billboards at Test matches and one-day internationals.
The Test Match grounds include Headingley, Edgbaston, Old Trafford, Trent Bridge and Chester-le-Street.
Earlier this year, Brit Insurance ...
28 Nov 2006
| by Media Week
account for new online insurance quotation comparison site, gocompare.com..... Gocompare.com offers quotations for car, home, bike and van insurance and aims to rival existing internet quotation site, confused.com. Part of the Admiral Group, confused.com launched its car insurance comparison ...