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Measuring a brand's image against consumer experience

.01 2 Cosmos 5.61 4.55 -1.06 n/a 3 3 5.01 4.04 -0.97 -0.87 4 More Than Insurance ...

Flight Centre launches two specialist websites

Roundtheworldexperts.co.uk is targeted at backpackers and provides personal advice and recommendations from travel experts on all aspects of a trip, from flights and insurance, to hostels, hotels and day trips. A section on the site called talk to our experts includes profiles of all consultants ...

Thomas Cook axes MyTravel name after review

-related financial services next year. Its current portfolio includes foreign exchange, travel insurance and credit ...

The Work: New campaigns - UK

's insurance, broadband and currency offering will feature appearances from Bill Oddie, Westlife, Keith Harris ...

The Work: New Campaigns - UK

playing cards. The message? That Britannia Insurance strives for a fairer society through its members ...

Rias sponsors National Trust walking campaign

LONDON - Insurance company Rias is sponsoring a walking campaign launched by the National Trust

News Analysis: Budget carriers in identity crisis

include insurance and a credit card service with GE Money, and chief executive Michael O'Leary has ...

Travelodge to redesign rooms in Olympics push

products to its online travel-insurance service, which it launched in April, and is working with online ...

John Lewis in hunt for Greenbee shop

at the end of last year to extend JLP s offering to include selling financial services, travel and insurance ...

How marketers can make a million, or fifty

More than a few green eyes from the marketing community will have been directed at Saga s Tim Bull over the past week. Bull, marketing director of the holidays-to-insurance business for the over-50s ... financial products covering insurance and investment. Having offered cruises since 1975, the company bought ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.