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Agencies of former DTI staff bag Saga business

Saga, the insurance-to-holidays group targeted at the over-50s, has brought in two fledgling

Square One wins Norwich Union customer magazine

worked with the insurer to develop a complex segmentation strategy targeting 18 different types ... and electronic e-zine at Norwich Union insurance, said: Real Living lets us talk to our customers on a regular ...

FSA site to offer public guidance

later with further work intended to educate consumers about buying insurance. Aimed at anxious ... mistakes - the ads will feature a robot-like machine that eats jargon and expels sense. The insurance ads ...

Sheila's Wheels launches competition

Sheila's Wheels, the HBOS-owned women's car insurance brand, is launching a competition for women

Marketing Report: Customer publishing - The first timers

. In 2000, the RAC unveiled two magazines that offered incentives such as low-cost insurance to members ... will be mailed three times a year to 500,000 RAC Rescue and Insurance members. Its aim is to connect with those ...

Clark appointed marketing director at Scottish Widows Bank

Insurance and product manager for Halifax Personal Loans. Hartop said: Scottish Widows Bank has been ...

Virgin Radio ups its partnership with AA

amount, by launching an interactive, on-air campaign for the company's van insurance scheme....van, to allow the audience to identify the Band in the AA Insured Van . The first correct answer ... -long partnership with the station. Rhiannon Parker, product manager at AA Van Insurance, said working with Virgin ...

Square One wins contract for Norwich Union title

Contract magazine group Square One Publishing has won the customer magazine contract for insurance

Prudential sells troubled online bank Egg to Citigroup

The purchase includes more than 3m Egg customers and products and services including online payment, saving accounts, mortgages, insurance and investments. The financial industry had reported ... and in the latter half of 2006, Prudential was forced to admit defeat. The insurer has said it will use the income ...

Havas ranked as top agency for new business in 2006

media account. The agency also won the $250m creative account for US car insurer Progressive Direct ...

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