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Direct mail: Top 100 direct mailers

Insurance 7,137,119 15,829,603 44 58 Healthspan Direct 6 ... Churchill Insurance 6,666,064 14,822,666 49 54 PDSA 6,619,977 15,761,205 50 53 Debenhams 6,542,201 13,201,633 51 - Zurich Insurance ...

Adwatch of the Year: The work that worked 2007

The three Sheilas are joined by 'ordinary' women singing about 'bonzer car insurance deals' (30") 2 (4 ... .09.07 i. People flood onto the streets to 'challenge Churchill' on home insurance (30") ii. People tell how they saved money on car insurance by 'challenging Churchill' (30") 3= (8=) DFS Uber ...

Biggest advertisers: Top 100 advertisers

,721,988 -24.2 0.5 -97.5 100 121 Churchill Insurance 15,710,156 4.7 0.0 0 ... 44.3 162.1 17.9 -17.0 100 121 Churchill Insurance 9.1 285.7 11 ... 1.0 40.2 36.4 -51.1 100 121 Churchill Insurance 6.4 47.5 73 ...

Marketing League Table: Sponsorship leagues

/rights negotiation, 60% integration, 33% event management. Clients include Brit Insurance, Aberdeen Asset ...

Marketing League Table: Sales promotion leagues

, Churchill Insurance. www.bulletmarketing.com 33 Initials Founded 2006. Privately owned. Managing ...

Marketing League Table: Direct marketing leagues

. Clients include Norwich Union, Hiscox Insurance, Vue Entertainment. Predominantly DM. Member DMA, IPA ...

People moves: Get your CV ready ..

, marketing and customer director at insurer Royal he left the club in August 'by mutual consent ...

Marketing League Table: Customer publishing leagues

, British Chambers of Commerce, Association of British Insurers. www.tenalpspublishing.com 5 ...

Marketing's Adwatch of the Year 2007

, the women s motor insurance brand owned by Esure, it might seem as if the Pink Sheilas have been on our ... to ignore insurance category norms in favour of behaving like a female lifestyle brand, and our research ...

Top 10 ads with the highest recall in a single week in 2007

to challenge Churchill on home insurance. ii. People tell how they saved money on car insurance ... Sheila s Wheels offering bonzer car insurance deals are among Adwatch s most recalled ads of the year ... , it s the first funny car insurance ad I ve seen in my life. It doesn t get better than a catchy tune sung ...

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