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The Work: New Campaigns - The World

05 Dec 2008

RUSSIAN UNION OF AUTOMOBILE INSURERS - ROAD SAFETY - RUSSIA CREDITS Project: Road safety campaign Clients: Russian Union of Automobile Insurers, Russian Interior Ministry (Road Safety Department) Brief: Scare motorists into driving more carefully Creative agency: YesTasteWinNow Writer: Dmitry ...

City Republic: Not Bretton Woods but not bad either

17 Nov 2008 | by Stephen Foster

closer, so there s a double reason for insurers and the like to invest. This is not quite as much ...

The Work: New Campaigns - The World

24 Oct 2008

rangoli ever created. DIRECT INSURANCE - MURPHY - ISRAEL CREDITS Project: Murphy Client: Direct Insurance Brief: Promote Direct Insurance's catastrophic coverage Creative agency: Shalmor Avnon Amichay ... been brought to life by an Israeli insurance company to promote its so-called "catastrophic coverage ...

Marketers build brand 'me' to promote their careers

14 Oct 2008 | by Brian Oliver

for their workshops on personal branding. Her clients include banks, insurance companies and airlines. 'People ...

Marketing's Top 100 Direct Mail advertisers 2008

01 Oct 2008 | by Richard Abbott

out that a car insurer, for example, has a one in 12 chance of reaching a consumer at the right time ...

Cheapflights redesigns website to offer more advertising options

08 Aug 2008 | by Alison Donnelly

such as airport parking, hotels, travel insurance and lounges. The UK relaunch follows the revamp of the company ...

The Work: Private view

25 Jul 2008

/tutor, The Watford Creative Advertising Course at West Herts College Prudential (2). This car insurance commercial ... pothole or tailgater in sight. You wouldn't need car insurance if the world was really like this. There are far too many cliches and the resolution, "Insurance the way it should be", is one of those meaningless ...

Co-operative Group 'divi' nearly doubles to £38m

26 Jun 2008 | by Staff

Members accrue membership points from transactions at any of the group's family of businesses, which spans supermarkets, travel, pharmacies, funeralcare, banking and insurance. The value of each point varies year-on-year because the dividend payment is linked to the profits of The Co ...

Digital Report: Affiliate Marketing - Your travel companion

24 Jun 2008

the travel insurance price-comparison market. With so much competition, it is therefore not surprising ... . - Travel Insurance Web Objectives In March 2006, Travel Insurance Web (TIW) launched an exclusive ...

Power 100 Marketers of 2008: 1-50

28 May 2008 | by Staff

on and now faces a mammoth task at the insurance group. Last month, Aviva confirmed plans to phase out ... ; he was promoted to head of marketing last April from his role as director of insurance, succeeding ... strategy, Salmon has moved up the ladder to control marketing for insurance group RSA, which recently ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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