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Post Office seeks agency

Office's marketing director, Gary Hockey-Morley, who was appointed from Abbey's Insurance and Asset ...

Churchill's radio ads boost interest levels

Challenge: Insurance is a low-interest category and consumers do not generally have much brand...Client Churchill Agency MediaCom Planner Stacey Pratt Strategy People are much more likely to take notice of insurance advertising if they are in their renewal window, so frequency ... was "the only or one of the first insurers I would consider" verses 13% of non-listeners. And 62% of those ...

Market Research League Table 2009

that they can use to deliver immediate business solutions. Andrew Gordon, head of marketing for insurance ...

Aviva reviews £150m global media planning and buying needs

LONDON - Aviva, the insurance giant formerly known as Norwich Union in the UK, has called a review...Normal 0 0 1 183 1044 Haymarket Publishing 8 2 1282 11.515 0 0 0 The financial group has grown from a series of acquisitions and mergers to become the fifth largest insurer in the world. The review aims to move its planning and buying operations in 28 countries ...

Murphy brings magic touch to Mindshare

Warehouse's Talk Talk; and insurance giant Zurich called a 100m global review, eventually awarding ... 1996 Media executive, The Media Business 1993 Marketing executive, Admiral Insurance Lives Rugby ...

Arena BLM picks up DVLA brief

communications strategy to integrate DVLA marketing areas, such as electronic vehicle licensing, insurance ...

Havas set to win £150m global Axa media business

LONDON - Axa Group, the French insurance giant, is set to appoint Havas Media to handle its

BeatThatQuote reappoints ARM to handle £8m account

ARM will work with creative agency Flourish to handle display, affiliates and paid-for search. The move comes ahead of an expected marketing push for the site, which last year extended its remit to include utilities, travel and shopping, in addition to established finance and insurance services ...

Zed joint MD Kevin Murphy quits for Mindshare

side with Admiral Insurance Company. Paul Constantine, also joint managing director at Zed, will take ...

Meet Thomas Adalbert, BeatThatQuote

Brands controlled? BeatThatQuote.com, the insurance and financial price comparison site. What are your main priorities over the next 12 months? BeatThatQuote helps people find the best deals on financial products and services including mortgages, credit cards, loans, home and car insurance, utilities ...

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