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Public Affairs: TLG moves closer to Tories with CCHQ hire

was most recently assistant director of media relations at the Association of British Insurers. French ...

Radio boosts online brand browsing by 50%

The research, carried out by Dollywagon Media Science and Other Lines of Enquiry for the RAB, measured the actual browsing behaviour of respondents who heard 23 live radio campaigns from the travel, telecoms, motors, insurance and high street sectors. The radio campaigns which delivered the highest ...

Editor's Comment: An end to awful mobile ads

O2 Money financial-services brand last year, it is now moving into travel insurance. This is smart ...

O2 to enter £34bn insurance market with brand extension

LONDON - O2 is making a multimillion-pound move into travel insurance in a 'Tesco-style' strategy...The telecoms company is to launch O2 Insurance in partnership with underwriter Mondial Assistance. It will offer single-trip and annual cover as well as a pay-monthly product, Flow', which offers consumers ... confirmed the mobile operator will offer a travel insurance product but refused to comment on further brand ...

Aegon adds Billington Cartmell to roster

LONDON - Insurance and pensions company Aegon has appointed Billington Cartmell to assist its brand...of sponsorship and would also focus on building links to its products, which include life insurance and pensions ...

Standard Life inks deal with UKTV's Dave

LONDON - Standard Life, the insurance and pensions company, has signed a significant "six

ZenithOptimedia wins Aviva's £150m global media business

LONDON - Aviva, the insurance giant, has appointed Publicis Groupe's ZenithOptimedia to handle its

Public Affairs: The Week in Lobbying

Insurers. French's roles at Tory HQ included handling press for then party chairman Michael Ancram ...

What it's really like inside: Gocompare.com

of marketing. - As well as insurance, the independent website offers comparison of prices and products ...

Yellow Jersey PR launched by ex-Madano Partnership partner

-Piste and Yellow Insured. Yellow Off-Piste to provide one-off press releases, white papers, media introductory meetings and interviews, while Yellow Insured is to provide a situations-based PR policy for senior ...

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