to remove filtersBrands eye a share of booming digital health sector
30 Jan 2012 | by Sarah Shearman
-leaders in the health data space,' adds Castell. Clear plans Aviva is a case in point. The health-insurance ...
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Power 100: The UK's top marketers
15 May 2012 | by Nicola Clark
s chief marketing and communication officer, to top spot. Despite boardroom woes at the insurer ...
Brand of the Year 2011 shortlist
09 Nov 2011 | by Staff
The insurance company has appointed a raft of agencies to boost its profile and signed a sponsorship deal ...
Sovereign debt crisis lowers global brand values, report claims
31 Aug 2011 | by Alex Brownsell
was particularly badly hit, with insurance giant Axa losing $1.6bn from its overall brand value. However ...
Vodafone brings F1 team back to UK
15 Aug 2011 | by John Reynolds
for the running of the company. Vodafone recently appointed high-profile marketer Clare Sheikh of insurance ...
Digital Radio: On pause for digital switch
08 Jul 2011 | by Mark Sutherland
insurance brand Swiftcover is in the second year of its sponsorship of Absolute Radio's live-music content ... will air later this year, Swiftcover's branding on Absolute's website drives traffic to the insurer ... insurance. SONY ERICSSON XPERIA X10/GLOBAL RADIO Radio rarely plays a significant role in Sony ...
Post Office launches mobile app
07 Jul 2011 | by Loulla-Mae Eleftheriou-Smith
the UK, with 170 products and services offered to its customers, including travel insurance and banking ...
Tesco Mobile edges out O2 in Net Promoter Score survey
18 May 2011 | by Oliver Luft
of nine industry sectors including banking, car insurance, Internet service, mobile carriers, handsets ... insurance, which were topped respectively by Scottish and Southern Energy with an NPS of -19%, and Churchill ... " for the sector, while the home insurance sector, which included Aviva, AXA, Direct Line, More Th n, Swinton ...
Power 100: 100 to 50
17 May 2011 | by Nicola Clark
for impressive financial results that defied the downturn. 86: MIKE TILDESLEY - RBS INSURANCE A true ... in the insurance sector, he advocates the importance of direct marketing in the digital age and has played a key ... of RSA's marketing functions, a major rebranding exercise and the insurer's first global brand campaign ...
Sony offers identity theft insurance to online customers
06 May 2011 | by Ed Owen
Sony has pledged to insure users of its Qriocity and PlayStation online services against identity...Network and Qriocity customers that includes a $1 million identity theft insurance policy per user ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
