14 May 2012
| by Cathal Smyth
%)
Industrials
1,859
811
1048 (+129%)
Insurance
4,294
2,172
2122 (+98%)
Oil ...
%)
Insurance
58,316
44,147
14169 (+32%)
Oil and Gas
177,393
69,524
107869 (+155 ...
08 May 2012
| by Maisie McCabe
More Th>n, the insurance brand, has signed an eight-month deal to sponsor 'More Than a Pet', a new...media agency MediaVest UK, is designed to expand awareness of More Th n's pet insurance and highlight ...
by providing practical pet advice, features, photos and videos to complement our pet insurance offering.
"As ...
20 Apr 2012
| by Loulla-Mae Eleftheriou-Smith
Hiscox, the specialist insurer, is the first UK brand to use Klaustech's new ad format, AdCastPlus
13 Mar 2012
| by Hamish Nicklin, Industry leader, creative agency at Google
insurance such as Comparethemarket.com can get people hunting for a Russian meerkat's back story , then any ...
01 Mar 2012
| by Sara Kimberley
Aviva has called a review of its digital agency arrangements as the insurer looks to consolidate...It has informed roster agencies about the review, covering digital and social media across its life cover and direct services insurance portfolio.
Aviva currently works with a number of agencies across its insurance, investment and corporate services, including Albion, CMW, Engage Group and Glue ...
24 Feb 2012
| by Eva MacIntosh
director.
'For brands that are purchased online, such as holidays, insurance or retail, digital ...
20 Feb 2012
| by Maisie McCabe
Aviva, the insurance brand, is to use its sponsorship of Smooth Radio's Weekend Breakfast Show...Whitehouse as a "Brummie fishing fanatic", to support its new MultiCar insurance product.
Follow Maisie ...
17 Feb 2012
| by Will Harris
Q. I'm head of marketing for an insurance brand and my marketing director boss wants our next campaign to 'do a Yeo Valley'. I've explained that few campaigns intended to 'go viral' make it, but this seems only to have egged him on. How do I manage his expectations?
A. Your boss sounds like he needs ...
17 Feb 2012
| by Gemma Charles
RBS has the highest share of voice while 97% of conversations about insurance were related
30 Jan 2012
| by Sarah Shearman
-leaders in the health data space,' adds Castell.
Clear plans
Aviva is a case in point. The health-insurance ...