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The Work: New campaigns - UK

POST OFFICE - THE PEOPLE S POST OFFICE CAR INSURANCE CREDITS: Project: The people s Post Office car insurance Client: Post Office Brief: Promote Post Office car insurance ... to purchase car insurance in the latest TV work. The ad, created by Mother, sees the Brighton resident ...

The Work: New campaigns - UK

, Direct Line Brief: Reinforce Direct Line's leadership in the personal insurance market by tapping into the emotional need for insurance Creative agency: M C Saatchi Writer: David Anderson Art director: Ian ... throughout the year alerting people to the importance of car insurance, marking a move away from traditional ...

The Week: Media Reviews - Zenith wins BGL media

, the owner of the price comparison website comparethemarket.com and Budget Insurance. ZenithOptimedia and its

The Work: New campaigns - UK

's insurance, broadband and currency offering will feature appearances from Bill Oddie, Westlife, Keith Harris ...

The Week: Advertising Reviews - Gocompare in double hire

Gocompare.com, the insurance price-comparison website, has appointed EHS Brann Cirencester to its

Trade body supergroup 'not needed'

of the Association of British Insurers, says there is no case for mergers although there was merit in the trade ...

CAMPAIGN.I: BEHIND THE HYPE - Straight-talking from Queercompany. A new site offers financial advice to gay consumers

of facilities including financial services such as mortgages, insurance and car hire, all from blue...Queercompany.com is a new lifestyle site for the gay community offering a wide variety of facilities including financial services such as mortgages, insurance and car hire, all from blue-chip companies. Friendly and helpful information on health issues, travel, hotels and entertainment is also ...

CAMPAIGN.I: BEHIND THE HYPE - Straight-talking from Queercompany. A new site offers financial advice to gay consumers

of facilities including financial services such as mortgages, insurance and car hire, all from blue...Queercompany.com is a new lifestyle site for the gay community offering a wide variety of facilities including financial services such as mortgages, insurance and car hire, all from blue-chip companies. Friendly and helpful information on health issues, travel, hotels and entertainment is also ...

BEHIND THE HYPE: Helping antipodeans to feel at home - Aussies can find out about Blighty before they arrive

bank account and National Insurance number , hunting for accommodation and how to carry on travelling...The Aussie in London website is aimed at helping native Australians feel at home in the UK before they have even left Oz. Travellers can use the site to sort out things such as finding out how to get a bank account and National Insurance number , hunting for accommodation and how to carry ...

CLIENT ROUNDUP

. Marketing The French insurance giant Axa is to scrap the PPP Healthcare brand and rename it Axa Healthcare in a bid to take on market leader Bupa. Axa acquired private medical insurance ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.