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for impressive financial results that defied the downturn. 86: MIKE TILDESLEY - RBS INSURANCE A true ... in the insurance sector, he advocates the importance of direct marketing in the digital age and has played a key ... of RSA's marketing functions, a major rebranding exercise and the insurer's first global brand campaign ...

And in the real world... G20, Jaguar Land Rover, Phorm, Mothercare and more

in underlying profits. Source: The Independent The insurers Aviva and Swiss Re will axe thousands of UK jobs ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.