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Tiger Woods dropped by Accenture following off-course revelations

Insurance following a drink driving conviction. In 2005 Asda dropped brand ambassador Sharon Osbourne from ...

Sheila's Wheels tops worst ad music poll

LONDON - The jingle for women's car insurer Sheila's Wheels has been voted number one in a poll...that over a quarter of adults (26%) voted for the "bonza car insurance deals" jingle with the three women ... with music Sheila's Wheels Car Insurance -- 'For bonza car insurance deals' Halifax -- 'Who gives you ...

Johnson & Johnson axes Olympic sponsorship

but it returned ManuLife's insurance category rights back to the 200 national organising committees and added ...

Budweiser renews Manchester United sponsorship deal

with American insurance company AIG, which had to be rescued with an emergency loan from the US government last ...

City Republic: Hoyt cinemas looks at UK screen opportunities

by hiring ex-insurance boss Paul Thompson as its CEO. The two hedge funds, RAB Capital and SRM Global ...

Beatles fans up in arms over P&G nappy ad

was was used in a car ad in 1985, while an insurance company used a version of When I m Sixty-Four sung ...

Study criticises credit card sector's loyalty efforts

are traditionally high. The insurance sector was criticised for performing poorly in generating successful ROI schemes. Arvato said that insurers faced a massive uphill struggle to build their brand with customers ...

Boots launches private medical insurance on high street

LONDON - Boots has teamed up with health insurance firm PruHealth to launch a medical insurance...The health and beauty chain aims to provide a competitively priced health insurance product ... -price health insurance premiums for the first year to customers who join its Boots Health Club before October ... Insurance services, said: Boots recognises the vital role it can play in improving the nation s health ...

Online ad spend: Internet advertising nears £1 Billion for the first six months of 2006

like motor insurance, which is increasingly sold online. Creativity and engagement: We know ...

ASA upholds complaint against Tesco home insurance ad

LONDON - Tesco Personal Finance has had a complaint against a TV ad for its home insurance upheld...Insurance. For a limited time, you'll get a 50% discount when you buy online. That's half price. Or put another way: pay for upstairs, get downstairs free. Tesco Home Insurance. Every little helps." The on ... . One viewer, who had previously been given a home insurance quotation and was quoted a price of only ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.