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03 Apr 2009 | by Caroline Lovell
in underlying profits. Source: The Independent The insurers Aviva and Swiss Re will axe thousands of UK jobs ...
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for impressive financial results that defied the downturn. 86: MIKE TILDESLEY - RBS INSURANCE A true ... in the insurance sector, he advocates the importance of direct marketing in the digital age and has played a key ... of RSA's marketing functions, a major rebranding exercise and the insurer's first global brand campaign ...
in underlying profits. Source: The Independent The insurers Aviva and Swiss Re will axe thousands of UK jobs ...
LONDON - I Spy Search has picked up two paid search accounts for Endsleigh personal insurance...insurance as well as brand. Nick Jones, managing director of I Spy, said: "Endsleigh's product portfolio ...
insurance agency Petplan.
just three months after launching its consumer car-insurance guide.
LONDON - Sainsbury's Bank plans to extend its behavioural email strategy to its home insurance...insurance campaign run by customer data company RedEye, which also used behavioural analysis. RedEye ... 's Bank website, whether saving insurance quotes or abandoning them. Emails are sent which encourage re-visiting insurance quotes, or reiterating the benefits of Sainsbury's Bank insurance products. Stephen Paton, e ...
out that a car insurer, for example, has a one in 12 chance of reaching a consumer at the right time ...
become so mainstream that brands have to join them or suffer from a loss of market share. Many insurance ... ? With retention for some brands this low it becomes impossible to make a profit on insurance policies. Not a ... recently created a placebo. A false insurance brand with no legacy was advertised through as ...
The move puts an end to both Delaney Lund Knox Warren Partners and Rapier s relationship with the car insurance brand. The agency secured the business following a three-way shoot out against ... products division. MBA s appointment marks a shift in strategy for the insurer, which plans to place ...
Insurance 7,137,119 15,829,603 20% 17% 44 Healthspan Direct 6,948,226 8,908,162 6% 85% 45 ... % 35% 47 NatWest 6,760,417 15,023,546 -30% 32% 48 Churchill Insurance 6,666,064 14 ... % 24% 51 Zurich Insurance 6,536,365 14,520,596 60% 37% 52 More Th n 6,524,058 14 ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.