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And in the real world... British Airways, JJB, Cable & Wireless, Mitchells & Butlers and more

as chairman and chief executive of the American insurer, has only been at the company for eight months. Source ...

And in the real world... ITN, RBS, Standard Life, Jaguar and more

the insurance company undershot its profits target. The chief executive, Sir Sandy Crombie, the financial ...

And in the real world... G20, Jaguar Land Rover, Phorm, Mothercare and more

in underlying profits. Source: The Independent The insurers Aviva and Swiss Re will axe thousands of UK jobs ...

And in the real world: Mortgages, Phorm, M&S, GM/Chrysler

-backed insurance scheme, which insures it against toxic loans, because the cost of joining was too expensive ...

 

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.