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BR Video: Can women be won over to beer?

insurance broker Paul, has a light taste and is a fashionable brand that importantly bottles not in pints ...

FirstCape signs as British & Irish Lions partner

Insurance, which sponsored the British Irish Lions ill-fated 2005 tour of New Zealand that the Lions lost ...

Sainsbury's adds two to customer titles range

insurance and money management. Ideas magazine will be prefixed by the corresponding season in which ...

Coca-Cola hires Tripodi to head global marketing

-president of Allstate Insurance Co, as its chief marketing and commercial officer, replacing Mary Minnick who left...marketing officer for Allstate Insurance, where he was responsible for the structure, strategy and execution ...

Study criticises credit card sector's loyalty efforts

are traditionally high. The insurance sector was criticised for performing poorly in generating successful ROI schemes. Arvato said that insurers faced a massive uphill struggle to build their brand with customers ...

Armando Testa wins €60m Italian bakery account

with Direct Line Insurance, The Disney Channel, Fiat and Nestles. The agency has offices in Italy, UK, Germany ...

Superbrands case studies: Typhoo

were placed on the tables inscribed with the letters TIPS which stood for 'To Insure Prompt Service ...

Vic Reeves propels Churchill to the top after his drink-drive sacking

Insurance's advertising the most-written about last month, in the Ads that Make News survey.

Superbrands case studies: Asda

-controlled vans. Asda offers competitively priced insurance products, life insurance, online travel and pet insurance. Recent developments Asda works constantly to improve products and services while ...

M&M pair voted America's favourite advertising icons

, and M the insurance mascot Aflac Duck, 14%; Mr. Peanut, for Planters, 10%; the Pillsbury Doughboy, 9 ...

 

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