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BORDER LINES: BERMUDA - Island gains first local PR agency

Smith Associates. Previously PR services on the insurance and tourism mecca were only provided...Smith Associates. Previously PR services on the insurance and tourism mecca were only provided ... . LSA CEO Linda Smith Wilson plans to handle island-based projects for the insurance industry and sub ... of communications for insurance/banking conglomerate ACE. ...

PR WEEK: Diary; Keeping abreast of the sensitivity of readers

page may remember the shot of a less than well-clad model, promoting specialist insurance broker GRIP...Every picture tells a story but certain pictures give too much away. Readers of last week s Diary page may remember the shot of a less than well-clad model, promoting specialist insurance broker GRIP. Money Marketing also covered the stunt using an identical print - except, that is ...

NEWS: Swinburn takes reins at Eagle Star

the insurer s public relations activities worldwide....Eagle Star has appointed Paul Swinburn to the new post of corporate affairs director to head up the insurer s public relations activities worldwide. Swinburn, previously corporate communications director for two-and-a- half years with responsibility for PR and advertising in the UK, will now take ...

INTERNATIONAL: AAAA opens doors to independent PR firms

as information and insurance services. It also lobbies for the advertising industry in Washington DC. ...

PLATFORM: Drug advertising need not spell the end for PR - Even if pharmaceutical companies are allowed to publicly promote their new wares, PR can still play an important role, says Margot James

. The other issue is who pays. In the US, it is a combination of insurance companies and patient co ...

NEWS: STOP PRESS

Uncertain PR future at societies merger Mike Jones, head of Sun Alliance group corporate affairs, and Roy Randall, Royal Insurance head of group corporate relations, have said it is too early to predict what will happen to PR staff and agencies working for the soon-to-merge companies. Sun Alliance ...

FOCUS: BUSINESS TELEVISION - Looking at BTV from a different angle/Organisations are discovering that there are more uses for business TV than simple inter-office meetings. Nick Purdom tunes into the business possibilities available for the small screen

(IFAs). The insurance company expects to broadcast seven hour long programmes to IFAs this year ...

FOCUS: ADVERTORIALS; Securing write of way from editors

Direct is moving into life insurance and will certainly use advertorials for this product, according ...

 

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