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LONDON - Home insurance websites are providing unsatisfactory levels of service, despite the surge...such as the floods remind customers of the need for home insurance and the possibility of making a claim ...
brand awareness of Zurich insurance among ABC1 users between 35- and 54-years-old who are in the market for insurance but are not price sensitive. The campaign will feature humorous what if situations based around car, home and commercial insurance. One homepage takeover sees a webpage smashed through by a gloved ...
LONDON – Combined Insurance has hired industry veteran Tim Thirlway to take on the new role...manager. Nigel Brittle, Combined Insurance sales marketing director, said: "Tim will play a key role ... Insurance in this decade." If you have an opinion on this or any other issue raised on Brand Republic ...
LONDON - Inferno is launching its first campaign for Prudential General Insurance, with a new...Prudential General Insurance's volume of car and home insurance policies, as well as retain and cross ... to reflect the optimism and confidence customers feel when they insure with Prudential. The spot begins ... to the woman driving with her thoughts appearing: "I've got car insurance the way I like it." A voiceover ...
LONDON - Budget, the UK's largest insurance intermediary, has kicked off a review of its UK...include all of the group s subsidiary brands. These include Budget Car Insurance, Budget Home Insurance and Bennetts, the group s bike insurance brand. The brief also includes the group s burgeoning online brand ... the profile of the website, which can quickly search more than 300 insurance schemes. A spokeswoman ...
LONDON - Alliance, an insurance and risk management company, has unveiled a comprehensive new...the Alliance brand. The company is known in the insurance and risk industry for its high-profile clients ... is not 'your typical insurance outfit'; the whole business is run by a team of dynamic and passionate ...
LONDON - Tri-Direct has won a contract to supply HBOS General Insurance with a bespoke data product..... Craig Foster, head of marketing for mortgages and general insurance at HBOS, said: "Tri-Direct has a ...
LONDON - EMB, an insurance consultancy, has hired research experts CCB fastMAP to conduct a long...generate pricing and business models for insurers, and would complement their research programmes. He said ...
LONDON - RBS Insurance has appointed former AirMiles customer insight director Nigel Grimes...The role will help Royal Bank of Scotland improve retention and cross-selling across its insurance brands Direct Line, Churchill and Privilege. Grimes will join next week and will work alongside group ... with that of marketing director Sarah Wood, and has since been working as a consultant. In other RBS insurance news ...
Warren, to revamp its home insurance magazine....Covered is a 32-page magazine that goes out three times a year to Lloyds TSB's home insurance ... the insurance market is getting more and more promiscuous and commoditised, it's becoming increasing important that Lloyds TSB insurance has a successful retention strategy in place to compete and differentiate itself ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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