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LONDON - EMB, an insurance consultancy, has hired research experts CCB fastMAP to conduct a long...generate pricing and business models for insurers, and would complement their research programmes. He said ...
magazine for motor insurer Adrian Flux....on insurance packages. Future Plus launched in 2004 and is the customer publishing arm of consumer ...
The Motor Insurers´ Bureau has created an ad campaign publicising changes to the law, whereby...The TV ad campaign targets the estimated 1.4 million UK drivers who have failed to insure a vehicle, ahead of the introduction of the new Continuous Insurance Enforcement law from June 20. The ad will run across terrestrial and satellite broadcasters. The ad will warn drivers to purchase insurance ...
LONDON - Bennetts, the motorbike insurance brand, is launching an online ad campaign to drive...execution advertises cheaper sports bike insurance. A new strapline appears in the ads to represent Bennett ... motorbike insurer . Mark Fells, associate director of marketing for Bennetts, said: The internet is often the first port of call for those seeking to renew their insurance; so it s vital to ensure a strong brand ...
to three hours.' PAYG has also made inroads to the insurance market. AA Travel Insurance is running ... for the year. Similarly, home-emergency insurance provider HomeServe has relaunched as a consumer brand ... -As-You-Drive insurance policy last week, Norwich Union says it is committed to the concept in the long term ...
LONDON - A TV ad featuring the rock star Iggy Pop promoting Swiftcover's car insurance policy has...challenged the ad on the grounds that it was misleading to imply that Iggy Pop was insured by Swiftcover. The advertiser s website stated that its car insurance policies were not available to those working ... insurance service. Furthermore, Iggy Pop s profession was not mentioned in the ad and he was merely being ...
LONDON - Swiftcover.com, the online insurance company, is to sponsor ITV's Formula 1 coverage.
LONDON - Kwik-Fit Insurance Services has signed up RedEye to sharpen the marketing of its website...programmes. Kwik-Fit provides insurance for cars, breakdowns, travel, home contents and buildings ... will then track the emails and measure the success of the campaign. Michael Lynch, Kwik-Fit Insurance Services ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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