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Orion Insurance, part of the Guardian Royal Exchange Group, launches a poster campaign this week...Orion Insurance, part of the Guardian Royal Exchange Group, launches a poster campaign this week publicising its unusual positioning in the insurance market. The firm specialises in insuring high-risk cases that other insurers would turn down, including custom-built cars, drivers who have had more than ...
The advent of price-comparison websites is levelling the playing field as motor insurance providers...-fareast-language:#0400; mso-bidi-language:#0400;} The way we buy motor insurance has changed ... in 2008. Average premiums have shot up since 2007 as insurance companies look to get the market back to underwriting profitability. Meanwhile, the number of private car-insurance claims fell to 4m in 2008, a drop ...
The Co-operative Insurance wanted to launch a product that offered a solution to the rising cost...Client: The Co-operative Insurance PR team: In-house Timescale: January-July 2011 Budget: 25,000 OBJECTIVES To achieve coverage beyond the traditional personal finance pages To use the media coverage generated to leverage relationships with relevant policymakers and opinion ...
The Association of British Insurers is launching a campaign to improve consumer understanding...The Association of British Insurers is launching a campaign to improve consumer understanding of buying insurance. The Putting Customers First leaflets, which have received the Plain English Campaign s crystal mark for clarity , will be released over the next seven months. ...
Mark Jones will join Brit Insurance as marketing director in July. He was previously marketing
LONDON - Life insurance and pension company Aegon UK has reappointed Ptarmigan Media to its £2m
to the internet. The insurance edition is a winner, with tips and 14 firms to choose from. All insurance ... each of the insurance companies listed, so you can shop around for your quotes, note them down and view them all in one place. My only negative comment is that those 14 insurance company ads were very dull ...
Co-operative Insurance (CIS) is launching a £1.3m national TV campaign for its ECO car insurance...The activity, which also includes an insert in statements sent out from the Co-operative Bank, is intended to make drivers aware of the effect car emissions have on the environment. It features an image of a grass-covered car and uses the strapline 'Now you can get green car insurance that doesn't cost ...
Tottenham Hotspur fans are to be offered car, home and travel insurance following the striking of a...The two companies have formed Spurs Insurance Services. The venture will be advertised in Spurs ... and email marketing using the club's database. As an incentive to request an insurance quote from ... taken out, Spurs Insurance Services will donate a percentage to club projects, including improvements ...
LloydsTSB is to overhaul its insurance offering and phase out its Insure Direct brand as it seeks...The company is planning to unveil LloydsTSB Insurance, along with its corresponding web site, insurance.co.uk, on April 1. It will launch an above-the-line ad campaign for the brand with a promotional ... and promotions manager at LloydsTSB. The Insure Direct brand will be phased out over time. According to sources ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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