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Boots insurance to target card-holders

health and travel insurance products....health and travel insurance products. It has appointed direct marketing specialist Brann ... retailer outside the travel and insurance industry to sell policies over the counter. It is investing pounds 8m in promoting five health insurance and four travel insurance policies, which launch ...

Bupa rolls out 'adaptable' insurance campaign

Bupa is launching a campaign today for its 'By You' health insurance plan, placing real people...The multi-million-pound 'Bupa By You' push includes a TV ad to promote the adaptable and affordable nature of the insurance, which doesn't make assumptions about its customers' health insurance ... Wellbeing, said: "'Bupa By You' is proof that health insurance doesn t need to be one-size-fits-all. "We ...

COI shortlists shops for National Insurance business

to tell self-employed workers that they need to pay National Insurance....obligation to register to pay National Insurance within three months of becoming self ...

JWT targets women in Boots insurance work

The first ad in an pounds 8 million launch campaign for Boots health and travel insurance...The first ad in an pounds 8 million launch campaign for Boots health and travel insurance will break this week on national television and signals a radical change in tone across all Boots ... , and the endline: Want peace of mind. Like simplicity. Love Boots. The insurance campaign and all future ...

CAMPAIGNS: Complementary health insurance - Financial Services

Legal & General recently entered the crowded private medical insurance (PMI) market with Lifetime

FSA finds improvement in insurance ad claims

LONDON - A study by the Financial Services Authority has found that insurers have improved...The study, which monitored 28 general insurance national press ads over a 10-day period in April ... that 45% of home and motor insurance press ads made misleading claims; this prompted the FSA to warn ... survey fairly and accurately described what financial savings customers could make on insurance products ...

UIA Insurance in DRTV debut with 'principles' work

LONDON - UIA Insurance, the affinity insurer that provides policies for members and supporters...Integrated agency Archibald Ingall Stretton created the DRTV activity, which uses the strapline "Insurance with principles". The ad kicks off this month and communicates the idea that principles can be found in the most unlikely places, even in an insurance company. UIA Insurance hired AIS in August ...

XS Health seeks youth niche for insurance brand

The first medical insurance brand to be developed for the youth market launches this week through...The first medical insurance brand to be developed for the youth market launches this week through Western Provident Association (WPA). The brand, XS Health, will offer insurance at vastly ... private medical insurance (PMI) market. The XS brand will be launched through the national press ...

Insurance firm provides NHS with PR crisis care

The insurance company covering half the UK s NHS Trusts has called in two public healthcare PR...The insurance company covering half the UK s NHS Trusts has called in two public healthcare PR consultancies to provide crisis communication support for its clients. St Paul International, whose ... : When NHS Trusts renew their insurance with us, they will get a helpline number which will put them ...

COI shortlists shops to pitch for National Insurance business

-employed workers that they need to pay National Insurance....obligation to register to pay National Insurance within three months of becoming self ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.