to remove filtersThe Guardian reviews direct marketing account
10 May 2012 | by Sara Kimberley
Guardian News & Media is reviewing the direct marketing account for The Guardian.
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Billington Cartmell picked for 'integrated' Apprentice ad task
15 May 2012 | by Loulla-Mae Eleftheriou-Smith
Billington Cartmell is the latest in a string of agencies to be called on by 'The Apprentice' for the show's advertising task, which will air tomorrow (16 May).
Double Standards - How is performance marketing helping digital?
10 May 2012
Highly targeted campaigns are now delivering superior ROI for digital clients, according to two performance marketing experts.
Burger King reappoints Open for direct marketing
19 Apr 2012 | by Sara Kimberley
Burger King has retained Open, DLKW Lowe's specialist direct and in-store agency, to handle its direct marketing account.
Pottermore hands marketing brief to Momentum UK
27 Mar 2012 | by Nick Batten
Momentum UK, the integrated marketing agency, has been appointed to handle JK Rowling's latest project, Pottermore, with a brief that brings digital and social activity to the fore.
G2 Joshua boosts shopper marketing offering
26 Mar 2012 | by Daniel Farey-Jones
G2 Joshua has hired Owen Catto as creative director and Matthew Stockton as global brand director.
Weisinger joins EDC as marketing chief
08 Mar 2012 | by Anne Cassidy
EDC Communications, the owner of Dare, has hired Helen Weisinger as its group chief marketing officer.
How can sports marketing utilise social media?
08 Mar 2012
Sports and social media are a natural fit, but brands have to find ways to provide fans with an enriching experience in an innovative way, two industry experts suggest.
Domino's Pizza calls digital and direct marketing review
09 Feb 2012 | by Sara Kimberley
Domino's Pizza has kicked off a review of its digital and direct marketing account. The UK's largest pizza delivery company has approached agencies directly ahead of a contest for the business.
Jo Bacon joins MTV in marketing role
26 Jan 2012 | by Maisie McCabe
Jo Bacon, the former business director at Rainey Kelly Campbell Roalfe/Y&R, has joined MTV Networks UK and Ireland as its vice-president of marketing, creative and publicity.
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
