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will bring distinctive skills to WPP Digital through its formidable presence in cause-based marketing, its ...
with the strapline "I am a party animal". Jeremy Gilbert, group marketing manager at Nikon UK, said: "Nikon ... rise in market share for our Coolpix products. "'Hollyoaks' continues to provide Nikon with access ...
, with completion rates for brand marketers at 47%, broadcasters at 44%, and online media properties, such as blogs, at 45.9%. Viewers are most engaged on weekdays, peaking on Wednesdays. By category, brand marketers ...
Darbon, channel marketing manager at Samsung, said: "The concept of giving 02 customers an actual diamond ... marketing appointments to push its mobile and Samsung Tab tablet products last month. ...
According to Tim Sefton, business development director at O2 since a marketing shake-up earlier ... presents several new opportunities for marketers. NFC is similar to Bluetooth, allowing mobile devices ... . O2 is currently developing its proximity marketing concept, where it sends offers to customers based ...
A panel of senior FT editors declared Jobs their person of the year after recognising that more than two-thirds of Apple's sales come from products that didn't exist eight years ago. The chief executive is credited with having breathed life into new markets and sectors, including digital media ...
VisitBritain, the national tourism agency, has announced plans to roll out a global marketing.... The board plans to capitalise on these events and showcase Britain in a global marketing campaign, targeting America, Europe, and developing tourism markets such as India and China. Visitors to the UK ... campaign to target markets that traditionally provide fewer visitors to the UK. Promoting a "classic ...
Toyota-owned premium car marque Lexus is to planning to unify its global marketing around the theme...for global marketing and product planning at Lexus, said it is important that each of Lexus regional marketers is reading from "the same page" to achieve brand consistency. "It's very simple when you have one market. You have multiple regions now like Europe wanting one direction, Japan another and China ...
in December. Tesco commercial and marketing director Richard Brasher predicted the grocer would have its ...
and new customers together. Jackie Martin, marketing director, Butlin's, said: "Families are working ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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