Click 
to remove filters
of today's decision. The ASA's remit was extended in March 2011 to encompass marketing claims companies ...
digital activity and strategy. Jon Hexter, the head of marketing at Virgin Media Business, said: "We are constantly looking at how we develop our marketing to ensure we both live and breathe the brand, but to also ...
it was not obviously identifiable as a marketing communication. Follow Loulla-Mae Eleftheriou-Smith on Twitter ...
to the market and emphasising how the whole area of the connected living room and mobile will change people ...
Jeff Dodds, the executive director of brand and marketing communications at Virgin Media said: "Following outstanding creative pitches from all four agencies, we've decided to progress DDB London and BBH to the final stage." "We've been absolutely delighted by the quality of work we've seen over the past six ...
campaign by rival Virgin Media, because it was not obviously identifiable as marketing communication....not clearly state it was marketing communication sent with commercial intent, meaning it breached ... not be repeated and now insists all future Virgin campaigns must clearly state they are marketing communications ...
integrated marcoms business just 15 months earlier. Jeff Dodds, executive director of Brand and Marketing ... ". The review, brokered by Oystercatchers, is set to bring an end to the consolidated marketing approach adopted by Virgin Media last May , with direct marketing no longer grouped into the same review process ...
along at a rather laidback pace. Marc Sands, the marketing director, is still meeting with agencies ...
to the role of chief marketing officer at Virgin Media late last year, is overseeing the process alongside the executive director of brand and marketing, Jeff Dodds. DDB UK won the Virgin Media advertising account as part of its capture of the 75 million integrated Virgin Media business after a pitch in May last year ...
it was based on Ofcom findings that covered 90% of the UK market and because there were instances of niche ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
Haymarket Business Media © 1957 – 2012
