Beiersdorf kicks off £110m pan-Euro media review
24 May 2012 | by Nick Batten
in its home market of Germany, where OMD was also the incumbent. The UK spend on the account is 23m ...
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Ikea releases Corgi-dog holder viral for the Jubilee
01 Jun 2012 | by Loulla-Mae Eleftheriou-Smith
marketing manager, Ikea, said: "We wanted to help get the country excited about the Jubilee celebrations ...
18 Feet & Rising lands £3m Cuprinol business
17 May 2012 | by Anne Cassidy
market share from rivals such as Ronseal. The move follows Akzo-Nobel's recent hiring of Glue Isobar ...
Mars named Cannes Advertiser of the Year
03 May 2012 | by Daniel Farey-Jones
marketing of their products and who embrace and encourage the creative work produced by their agencies ... ." The trophy will be presented in Cannes to Bruce McColl, chief marketing officer at Mars, during the Film, Film Craft, Branded Entertainment and Content, and Titanium and Integrated Lions on Saturday 23 June ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
