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NEWS: Ex-Telegraph group marketing director takes M&A position

David Pugh, the former marketing director of the Telegraph group, has joined the poster contractor, Mills and Allen, as its first commercial director.

INTEGRATED: PORTFOLIO; John Mundy

John Mundy, who started out at the Creative Business, is convinced that integration has been around for years. If integration means applying an idea to a range of media, then I ve been in it since the early 70s, he says. Recently appointed as the creative director of the relationship marketing company,...

INTEGRATED: PORTFOLIO; Andy McAdie

Clearly, the Collett Dickenson Pearce creative team, Andy McAdie and Michael Victor, spent a good proportion of their schooldays fashioning paper aeroplanes. Their impressive portfolio of direct mail is home to several masterpieces of paper engineering.

INTEGRATED: INTEGRATED ISSUES; Flexibility in billing is a prerequisite for client satisfaction

Dominic Mills reports that a single bottom line is key for a fully integrated shop

INTEGRATED: INTEGRATED ISSUES; Is ‘disintegration’ the path forward for HHCL or just a one-off solution?

Michele Martin reports on a distinctive two-pronged promotion for Pot Noodle

INTEGRATED: PICK OF THE MONTH IN ASSOCIATION WITH ROYAL MAIL

Creative consistency and innovative media buying have put Hooch ahead of its rivals, John Owen says

INTEGRATED AUDIT: Burnetts brand teams offer clients more focused approach

Leo Burnett s office design shows its commitment to a through-the-line policy.

INTEGRATED: MARKETING CHALLENGE; Barnardos opts for integration to overcome charity fatigue

Getting the balance right for through-the-line work on charity accounts is key, Michele Martin discovers

INTEGRATED: PORTFOLIO; Paul Kitcatt

There are rises, and there are meteoric rises. Paul Kitcatt, 38, joined the direct marketing agency, Brann, as a trainee copywriter in 1989. Three-and-a-half years later, Kitcatt, who was once a bookseller, and then a teacher, became an executive creative director. He was also a member of the management...

INTEGRATED: PORTFOLIO; Jack Nolan (r)

Jack Nolan and Graham Mills have worked together for 11 years. Their names, and the longevity of their relationship, might lead you to imagine two bearded, middle-aged creatives - but both are in their early 30s and Jack is, in fact, a woman.

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.