19 Dec 1997
| by MICHELE MARTIN
and spent time at integrated shops, she thought she would be relatively
employable....agency
and spent time at integrated shops, she thought she would be relatively
employable.
So ...
when the UK implements the EU
Social Chapter, designed to promote equality in Europe s job market ...
19 Dec 1997
| by KAREN YATES
to conform to market-share
regulations. Diageo shares have begun trading. - Financial Times ...
be used to improve marketing
programmes. The site also contains information about the Carat
Group ...
the
centralised media task. - General release
Fuji, the film manufacturer, has lost its marketing chief ...
19 Dec 1997
| by KAREN YATES
The RAC is expected to hold pitches for its creative and media work
after its new marketing chief...The RAC is expected to hold pitches for its creative and media work
after its new marketing ...
and marketing director of
Dillons Bookstores, will be directly responsible for membership levels
in his role ...
of the
loose arrangements set up by the RAC s former marketing director, Jan
Smith, who set up a virtual ...
19 Dec 1997
| by ANNA GRIFFITHS
tough competition in the middle youth
magazine market from Emap Elan, BBC Magazines and Wagadon....against tough competition in the middle youth
magazine market from Emap Elan, BBC Magazines ...
, the publisher of She, said: Over the past year, She has
conducted research into the market and our readers ...
are setting our sights on the specific market of ABC1
30- to 39-year-olds.
We have changed the tone ...
19 Dec 1997
| by TIM McCLOSKEY, deputy managing director
Q magazine, like rock music, has reinvented itself. This isn t in
desperation. Q owns its market...Q magazine, like rock music, has reinvented itself. This isn t in
desperation. Q owns its market. The record business adores it, retailers
give it truckloads of pages and even us agencies support it with ads
every now and then.
But in the past Q has lost readers and been over-reliant on old stars ...
19 Dec 1997
| by MAIRI CLARK
Tucker and
art directed by Justin Tindall.
The creative work will also be integrated into a ...
19 Dec 1997
| by CLAIRE BEALE
UK TV work, as part of a
more aggressive marketing strategy.
The company appointed a new vice-president of international marketing,
Pascal Somarriba-Brouard, at the beginning of this year ...
for a media agency to help provide a
clearer picture of the UK market. A Gap spokeswoman said: We re ...
19 Dec 1997
| by ANNA GRIFFITHS
-service basis. JWT will retain the creative account.
Ian Shepherd, the marketing director of the Princes Manufacturing
Division, is a former marketing director of Asda, a TMD client.
Shepherd said his ...
will lead to greater marketing support.
...
19 Dec 1997
| by KAREN YATES
lost a lot of money,
just to keep our integrity, he says, describing the years he and his
partners ...
19 Dec 1997
| by ALASDAIR REID
.
Surely the future still looks bleak for everyone in this market? Robin
Kent, the managing director ...
that they were in a business niche
market and were not competing directly against the other news providers ...
business people. Will the merger
help to harden the market? Kent doesn t think so.
It is spread ...