18 Dec 1998
| by ALASDAIR REID
permanent
blight on the London newspaper market - but last week it sparked into
life again. Confirming a ...
potential market of 800,000 tube users. It will take as its
blueprint the chain of Metro commuter ...
of the popular
and mid-market nationals.
If Associated gets it right, this could become an advertising ...
18 Dec 1998
| by KAREN YATES
the competition in its home market, but
with virtually no presence elsewhere, it was always the one to
watch ....For years, global eyes have been on Dentsu, the sleeping giant of
Japan. Head and shoulders above the competition in its home market, but
with virtually no presence elsewhere, it was always ...
. But it s an
assertion tinged with pragmatism. Martin Sanders, the head of marketing
for Honda UK, believes ...
18 Dec 1998
| by MAIRI CLARK
realised that
it needs a worldwide branding campaign to bolster its performance in
certain markets....realised that
it needs a worldwide branding campaign to bolster its performance in
certain markets ...
slot in the lighter market and is the
third-most famous French brand in the world after Dior ...
the north and central American
markets.
According to its last annual report, the region accounted ...
18 Dec 1998
| by STEFANO HATFIELD
into the digital market but also to allow substantial growth of
its international business.
Like ...
18 Dec 1998
| by ANDREW CRACKNELL
: National posters
VIRGIN
Project: Virgin Vie
Client: Ros Simmons, marketing director
Brief ...
Intercept
Client: Simon Blurring, marketing director
Brief: Dramatise the Microscreen Intercept ...
Exposure: National TV
UDV UK
Project: Bell s
Client: Tim O Donnell, marketing controller
Brief ...
11 Dec 1998
| by KAREN YATES
with a market leader
like MSS. We have shown them a fantastic way to increase the value of
their customer base in what is a competitive market, he said.
...
11 Dec 1998
| by KAREN YATES
its global expansion
plans. At the same time, it will plug the Japanese market leader into a ...
.
Dentsu is by far the largest agency in Japan, with around 40 per cent of
the market. However, its ...
27 Nov 1998
| by JOHN TYLEE
is
said to be worth pounds 8 million, with pounds 3 million of that being
spent in the UK. - Marketing...is
said to be worth pounds 8 million, with pounds 3 million of that being
spent in the UK. - Marketing ...
. - The
Guardian
DHL International has appointed the former Somerfield marketing
director, David Coles, as UK managing director and has also appointed a
new marketing chief, Pascal Tomasso, in a bid ...
27 Nov 1998
| by CLAIRE COZENS
European petfoods business unit at Spillers
London office under Peter Farrant, the European marketing ...
.
The acquisition of Spillers gave Nestle around 40 per cent of the
branded petfood market in the UK.
...
27 Nov 1998
for any increase in
orders.
NASDAQ
The world s second-largest stock market launched ...
: Brita Water Filters UK
Product: Brita jug water filters
Marketing Director: Anna Gilbert ...
Marketing Director: Maggie Kelly
Media/Brand Manager: Judith Lacey
COMMENDATION
Title ...
to remove filters
