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as required. - General release Larry Ruff, the vice-president of marketing and development for Levi Strauss Europe, Middle East and Africa, has been appointed vice-president of global marketing. Ruff ... years. He will now be responsible for all the brand s marketing and brand development activities ...
drink and was associated with virtues such as passion, courage, pride, strength and integrity. Tim O Donnell, UDV s UK whisky group marketing controller, said: The way Scotch has been portrayed ... traditional direct marketing or not is yet to be decided, but we re looking for consumers who don t have ...
campaign is now on air. Peter Jackson, the director of marketing at Whitbread, said: Whitbread ... . Its most high-profile marketing to date has been the sponsorship of the Channel 4 late-night music ... exciting prospects in the beer market. ...
joins from the Marketing Store. The two departing staff are the former client services director ... be expanded to include new business. At the Marketing Store, he ran the McDonald s business across Europe ... worldwide, but we now want more business in the local market. ...
on the British wine market. The appointment is expected to lead to a TV push by the middle of next year ... market at the moment is the Californian producer, E This won t just be a burst but a brand ...
t wait to get going. Andrew Mann, the marketing director for Cadbury Schweppes in the UK ...
of MindShare, handing the business to Carat in a number of key European markets....of MindShare, handing the business to Carat in a number of key European markets. Carat has snaffled ... for advertising and marketing back to local management. Each local manager will now have the option ... on those markets under review is expected later this month, and sources suggest that if the business does ...
, Milan, holds the Barilla business in Italy, the company's biggest market. ...
, Milan, holds the Barilla business in Italy, the company's biggest market. ...
would endorse London as the centre of excellence of international advertising and marketing ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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