Click 
to remove filters
THE BUYER - Karen Yates Karen Yates, a freelance journalist, continues the series in which Campaign staff and friends check out a product or service against the promise of its marketing. Having ... companies such as Ryanair, EasyJet and Virgin Express. David Magliano is the sales and marketing ...
alongside a review of its creative agencies as part of a reassessment of its marketing suppliers....alongside a review of its creative agencies as part of a reassessment of its marketing suppliers ... and lotteries business, and DMB group marketing director. A Littlewoods spokeswoman said: Following the integration of our three retail businesses, we re putting all external agencies under review. It s early ...
115 million last year. In France, it markets Lutsine, an anti-acne product and Onagrine, an anti ...
stages will be a local marketing focus, before moving on to a much stronger brand positioning ...
marketing, I think Sainsbury s does a brilliant job - for just pounds 1 too. The Flexible Feasts ...
are in discussions to decide on the best way of facilitating that. The advertiser s future marketing strategy has yet to be decided. Jim Lowe, the marketing director for Focus Do It All, said: There will be a ...
to McVitie s, Penguin and Hula Hoops via the marketing route. He knows the ad business, likes it, believes...to McVitie s, Penguin and Hula Hoops via the marketing route. He knows the ad business, likes it, believes ... -house marketers are spared the let-me-tell-you-how-advertising-works bit at budget time, Nicoli knows all the tricks. He has been a marketing director, has hired agencies, fired agencies, loved campaigns, hated ...
- The Pep Boys Indy Racing League in the US has appointed Wieden & Kennedy to handle its advertising. Billings for the account were not disclosed but Wieden & Kennedy will handle all advertising, marketing and promotional efforts for the League, including television, print, internet and point ...
- The Pep Boys Indy Racing League in the US has appointed Wieden & Kennedy to handle its advertising. Billings for the account were not disclosed but Wieden & Kennedy will handle all advertising, marketing and promotional efforts for the League, including television, print, internet and point ...
, and the planner, Saatchi & Saatchi. The review follows the appointment of two new marketing directors, Jane..., and the winning bidder will be granted a 12-year licence. The Direct Marketing Association s agencies ... . The DMA agencies council is made up of direct marketing agency personnel and exists to champion high ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
Haymarket Business Media © 1957 – 2012
