Search results for Integrated Marketing

Showing 1 - 10 of 162 results

Sort results by: date | relevance

1 2 3 4 5 ...

Search filters:

By Date

  • 1999 Remove filter

By Publication

  • Campaign Remove publication filter

By Industry Sector

  • Government / Non-Profit Remove filter

Click remove filters icon to remove filters

Clear this search

Add Search Filters:

By Date

By Channel

By Industry Sector

Campaign Hall of Fame. (Part 2 of 2)

was just right for the mid-70s and Smash became market leader despite heavyweight competition from Mars ... and in 1999, and the brand still enjoys more than 50 per cent market share today. A worthy overall winner ... . In fact, Motown re-released the record with the 501 logo on the sleeve - an example of integrated ...

Campaign Hall of Fame: The ads that influenced the power brokers - Opinion formers and style leaders tell Campaign about the ads they think have changed society for the better. Compiled by Caroline Marshall

embraced the global market in a very touching way (eg, I d like to teach the world to sing ...

Campaign Hall of Fame: A (very) brief history of advertising - Is Levi’s better than Tango, Hamlet funnier that Heineken? Stefano Hatfield outlines the aesthetic and social considerations that informed what made it into advertising’s Hall

or artistic ads. Having worked for George Gallup, he was an early pioneer of the use of market research ...

HOTLINE

. The launch is code-named Project Seattle and is being overseen by Rod Butcher, senior marketing assistant...CGU is talking to agencies about a pounds 5 million to pounds 10 million advertising account. The launch is code-named Project Seattle and is being overseen by Rod Butcher, senior marketing assistant ... s client work in the marketing services sector. Trinity Mirror and the Institute ...

THE HIGHS AND LOWS OF 1999: Caroline Marshall surveys the year in which merger followed merger, Guinness ’surfer’ made a splash, a yellow furry animal revitalised Levi’s and the ad industry mourned the death of David Ogilvy

in the market, they say, but we re not sure if there s a market in the gap ... Emap Elan s Parents magazine ... Marcantonio to DMB a more positive approach to PR - anyone heard of W s head of marketing ... Jane Proctor ... their dishonest claims lost them legal protection ... market researchers get tough on focus group groupies ...

FHM Bionic muscles in on fitness magazines

t clearly differentiate it from others in the market, then why bother? Emap Metro s men s fashion ...

Government backs the ASA’s cosmetic surgery ads ruling

). Replying to the MPs report this week, Milburn admitted that marketing by cosmetic surgery clinics posed ...

Proposed electoral register ban to get Commons hearing

for the direct marketing industry, first stated in the report made by the Conservative Research Department ...

FCA! asks public to test their breath in Wisdom office stunt

of FCA!, said: We identified a real marketing opportunity, selling to people who might keep a second ...

BMP DDB adopts retro style for Oxfam

says: Now in. Sarah Shekleton, Oxfam s trading marketing manager, said: Great clothes, like ...

1 2 3 4 5 ...
 

Additional Information

Campaign Jobs



Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.