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Lloyds TSB is using direct marketing to challenge the idea that high-street banks don't offer...market." The campaign was art directed by Mark Hanson and the copywriter was Kristian Foy. ...
A reported £15 million is being put behind an integrated initiative, which aims to secure Dubai's place as a major player alongside London, New York, Frankfurt and Hong Kong. The appointment ends a ... for the flow of capital between the Middle East and the international capital markets. Geoff Rapp, the DIFC ...
secured an integrated deal with CNN International and the Inside Sailing package was born. This includes a ... MEDIA PLANNER: Rachel Jones CREATIVE AGENCY: The Marketing Store CREATIVE DIRECTOR: Shelford ... /PRODUCT: Fund Hypermarket MARKETING DIRECTOR: Andre Oszmann MEDIA/BRAND MANAGER: Jo Gilbey COMMENDATION ...
AMV won the account after a pitch organised by Agency Insight involving BMP DDB, Leo Burnett and McCann-Erickson. The car, home and travel insurance provider had previously used McCann Relationship Marketing for its creative and direct marketing on a project basis. Norwich Union Direct's above ...
, RBS Advanta has relied on direct marketing and PR to build its customer base. The appointment of CHI is part of a new strategy to strengthen the brand by using a broader marketing mix. The move comes ...
AMV won the account after a pitch organised by Agency Insight involving BMP DDB, Leo Burnett and McCann-Erickson. The car, home and travel insurance provider had previously used McCann Relationship Marketing for its creative and direct marketing on a project basis. Norwich Union Direct's above ...
an integrated advertising and marketing communications agency, DSJSW.
of the finance markets. In other words, as soon as Buffett or his equivalent shows an interest in a company or a ... is convincing evidence that the market has bottomed out. There are other signs too; WPP and Reuters stocks did ...
creative account. The agency was appointed after a four-way pitch. - Marketing Week.
Swift, the marketing manager at NFU Mutual, said: "Soul and Walker Media demonstrated a real ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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